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Sensor Tower
The data highlights the sustained monetization power of the core series.
The Candy Crush franchise demonstrated robust financial performance in October 2018, generating $128 million in worldwide mobile player spending across its four active titles. This figure represents an 8 percent month-over-month increase from the $119 million recorded in September. These findings are derived from Store Intelligence data, which tracks mobile application revenue metrics on a global scale.
The original Candy Crush Saga remains the primary revenue driver for the franchise, accounting for $81.9 million, or 64 percent of the total monthly intake. Candy Crush Soda Saga followed as the second-largest contributor, generating $33.5 million, which constitutes approximately 26 percent of the total. The remaining revenue was distributed between the newer Candy Crush Friends Saga, which earned $5.6 million following its global launch, and Candy Crush Jelly Saga, which contributed $7.1 million.
Collectively, the franchise has maintained a strong market position throughout the calendar year, reaching an estimated $1.33 billion in total mobile gross revenue for the first ten months of 2018. The data highlights the sustained monetization power of the core series alongside the integration of new titles into the existing ecosystem. These metrics underscore the continued dominance of King’s intellectual property within the mobile gaming sector during the specified period.
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