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Sensor Tower
This growth is compared to the daily average recorded during the same period in 2017. The franchise continues to outperform previous annual benchmarks.
The Candy Crush franchise continues to demonstrate strong commercial performance, with daily worldwide revenue reaching an average of $3.9 million during the first eight months of 2018. This figure represents a 7 percent increase over the $3.6 million daily average recorded for the same period in 2017. These findings, derived from Sensor Tower Store Intelligence estimates, highlight the enduring market relevance of King’s puzzle game series across the Apple App Store and Google Play.
The revenue distribution across the franchise remains heavily concentrated in the original title. Candy Crush Saga accounts for 62 percent of the total daily earnings, followed by Candy Crush Soda Saga at 31 percent, and Candy Crush Jelly Saga at 7 percent. Collectively, these three titles represent nearly 25 percent of all consumer spending within the top 25 mobile puzzle games globally for the 2018 period.
The analysis focuses on the worldwide mobile gaming market, specifically examining the performance of the Candy Crush franchise through August 2018. By comparing year-over-year growth and segmenting revenue by individual app, the data underscores the franchise's ability to maintain a significant share of the competitive mobile puzzle genre. The findings suggest that despite the age of the original title, the series maintains a robust monetization strategy that continues to outperform previous annual benchmarks.
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