Bushiroad FY2023 Third Quarter Financial Results Briefing Material

Bushiroad’s financial performance during the third quarter of fiscal year 2023 reflects a period of strategic realignment and growth, characterized by a successful pivot toward its core entertainment competencies. The company achieved year-on-year increases in both revenue and profit, driven primarily by the robust performance of its Trading Card Game unit. This segment remains a cornerstone of the firm’s IP developer strategy, which utilizes a one-stop media mix approach to maximize the reach of its intellectual properties across digital and physical platforms.

The live entertainment sector, specifically the professional wrestling division, experienced a significant recovery as event attendance rebounded following the relaxation of pandemic-related restrictions. While this resurgence bolstered the company’s bottom line, the broader business landscape presented challenges, including rising energy and material costs. These inflationary pressures, coupled with the decision to optimize the corporate portfolio, necessitated a withdrawal from the fitness club business. This exit resulted in approximately 407.7 million yen in extraordinary losses for the fiscal year, a move intended to streamline operations and focus resources on higher-growth segments.

Looking ahead, the company maintains a positive outlook for the final quarter, supported by a pipeline of major card game releases and continued international expansion. By prioritizing global exhibition events and investing in new digital content, the organization aims to sustain its momentum. Despite the impairment losses incurred from the fitness sector, the firm remains committed to its long-term vision of leveraging its diverse IP portfolio to capture market share in both domestic and international entertainment markets.