BLEED Esports Partners With ZOWIE

Singapore-based organization BLEED Esports has entered into a strategic partnership with ZOWIE, the gaming and esports peripheral brand owned by BenQ. This collaboration aims to integrate ZOWIE’s professional-grade gaming monitors into the daily operations of BLEED’s competitive rosters. Beyond hardware provision, the agreement includes the development of an exclusive content series designed to showcase the organization’s professional environment and highlight significant competitive moments.

The partnership involves significant brand visibility for ZOWIE, which will be featured on BLEED’s official team jerseys, as well as across the organization’s various social media and streaming platforms. While the specific financial terms and the duration of the agreement remain undisclosed, the deal represents a notable expansion of ZOWIE’s footprint in the professional esports landscape, following its recent engagement with other organizations such as Sentinels.

This announcement is part of a broader commercial expansion for BLEED Esports, which secured four separate sponsorship deals during the first week of February 2024. In addition to ZOWIE, the organization finalized agreements with the live streaming platform Kick, the gaming furniture manufacturer Secretlab, and the fantasy trading platform eNDX. These partnerships bolster the organization’s existing portfolio, which includes a long-standing relationship with the water purifier manufacturer Ruhens. BLEED continues to maintain a diverse competitive presence, fielding professional rosters across multiple titles, including Valorant, Counter-Strike 2, Dota 2, Rainbow Six Siege, and Mobile Legends: Bang Bang.