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Just Dance

Game

Documents about Just Dance

Cover of Ubisoft Annual Report 2010
Financial report212 pages

Ubisoft Annual Report 2010

The 2010 Ubisoft Annual Report details a period of significant financial transition and strategic realignment for the company during the 2009-2010 fiscal year.

  • Ubisoft reported an 18% decline in annual sales to €871 million and a net loss of €153 million for the 2009-2010 fiscal year, largely due to a contraction in the casual gaming market.
  • The company pivoted its strategy toward high-end blockbuster titles and digital infrastructure, highlighted by a 24% increase in internal production capital expenditure and the launch of the Uplay platform.
  • Despite financial losses, Ubisoft maintained its position as the third-largest independent publisher, driven by the commercial success of Assassin’s Creed II and Just Dance.
UbisoftJun 2010
Cover of Ubisoft Full-Year 2009-10 Results
Financial report11 pages

Ubisoft Full-Year 2009-10 Results

Ubisoft’s fiscal year 2009-10 results reflect a challenging period for the global video game industry, which contracted by nearly 10% due to the broader economic crisis.

  • Ubisoft reported an 18% decline in total sales to €871 million for fiscal year 2009-10, resulting in a net loss of €44 million.
  • The company’s current operating loss of €60 million was driven by a 50% drop in back-catalog sales and significant inventory issues within the Nintendo DS segment.
  • Key franchise performance provided a buffer, with Assassin’s Creed II selling nearly 9 million units and Just Dance moving 3 million units on the Wii.
UbisoftMay 2010
Cover of Ubisoft Update on Third Fiscal Quarter Performance and Annual Targets
Financial report2 pages

Ubisoft Update on Third Fiscal Quarter Performance and Annual Targets

Ubisoft has issued a downward revision of its financial targets for the 2009-10 fiscal year, citing significant market shifts and internal product delays.

  • Ubisoft lowered its fiscal year 2009-10 sales forecast from €1,040 million to €860 million, projecting a €50 million operating loss instead of the previously anticipated €70 million profit.
  • A 50% decline in casual segment sales, driven by a contraction in the Nintendo DS market, resulted in a €160 million revenue shortfall.
  • The company is shifting development resources away from the casual segment to focus on high-end franchises for Xbox 360 and PlayStation 3.
UbisoftJan 2010