Her Story

Her Story dev Sam Barlow on how the innovative detective game found an audience

The detective game Her Story represents an experimental approach to non-linear narrative design, utilizing a police procedural framework to engage players through a database of real-life video footage.

• Her Story achieved a balanced revenue split of 60 percent from desktop and 40 percent from mobile by launching simultaneously on Steam and mobile platforms.
• The game’s search-based mechanic, which mirrors intuitive web browsing, made its unconventional non-linear narrative accessible to a broad audience beyond the traditional 13-to-17-year-old male demographic.
• Releasing the title shortly after E3 2015 allowed the game to capitalize on a media vacuum, driving organic discovery and social media engagement.