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ArticleThe Game Post5 Jun 2020

The Last of Us Part II Pre-Sales Surpasses God of War in Brazil

Market Analysis
Console
Action-Adventure

Length: ~8 min read
Format: Web page at the source
Source: thegamepost.com

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Key insights

4 takeaways

01
The Last of Us Part II has surpassed God of War to become the PlayStation exclusive with the highest number of pre-sales in Brazilian history.
02
Sony confirmed that the title achieved this record-breaking pre-sale performance in the Brazilian market ahead of its scheduled release on June 19, 2020.
03
The previous record for the highest number of pre-sales for a PlayStation exclusive in Brazil was held by the 2018 release of God of War.
04
Naughty Dog's development team experienced disappointment regarding the nature of the game's pre-release leaks but moved to address the situation internally.

Summary

The Last of Us Part II achieved a significant commercial milestone in June 2020 by surpassing the pre-sale record previously held by God of War for a PlayStation exclusive in Brazil. This performance established the title as the most pre-ordered retail PlayStation exclusive in the country’s history at the time of its release.

The data, which originated from Sony and was reported by IGN Brazil, highlights strong consumer demand for the Naughty Dog title despite the challenges posed by significant narrative leaks prior to the game's launch. Beyond the Brazilian market, the game also demonstrated robust international performance, with Sony CEO Jim Ryan noting that pre-order figures for The Last of Us Part II exceeded those of Marvel’s Spider-Man within the European market.

These findings reflect the high level of anticipation for the sequel, which launched on the PlayStation 4 on June 19, 2020. The success of these pre-sales underscores the continued strength of the PlayStation exclusive ecosystem during the late lifecycle of the PlayStation 4 console.

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