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DiGRA
The paper examines Nalo, a generative non-player character in the virtual café of Petit Planet, and argues she actively shapes social interaction.
"The Algorithmic Hostess" argues that Nalo, a generative non-player character in the virtual café of Petit Planet, functions as an active social mediator rather than a scripted background figure, and that her presence produces what the author calls "sanitized pleasure." The paper contends that Nalo helps socially anxious players engage more comfortably by absorbing the risks of initiating interaction, yet simultaneously enforces a regulated, conflict-free environment through algorithmic moderation. Its central thesis is that such design choices are not ethically neutral: they embed corporate priorities of productivity, commercial safety, and affective control into the game's social fabric.
The analysis is organized around several dimensions of Nalo's behavior. Her refusal to break character, her position as a low-risk facilitator of interaction, and her proactive control of discourse are examined as mechanisms through which she steers player conduct. Romantic or social overtures are redirected toward cooperative labor, producing a form of "programmed sociality" that flattens interaction into professional and safe registers. The author also highlights her use of anger as a disciplinary signal that nudges players toward the platform's preferred norms of positivity and cohesion. Taken together, these behaviors position Nalo as a benevolent dictator whose governance curates inclusion, safety, and social capital on players' behalf.
The paper's principal conclusion is that such systems, at the cost of player autonomy and the development of organic conflict-resolution skills, shift digital community from passive connectivity toward algorithmic stewardship. This yields forms of digital citizenship that are inclusive but structurally dependent. The closing argument holds that mitigating digital isolation increasingly relies on managed simulations of human connection rather than unmediated interaction alone.
The scope is a single case study of one game and one NPC, so the claims are interpretive rather than empirically generalized. The bibliography draws on scholarship in algorithmic governance, emotional labor, third places, and AI-mediated communication to frame this critique.
DiGRA · 2026