Road to Gamescom 2022: Germany

Gamecity Hamburg facilitates regional industry growth by offering support for Hamburg-based game developers to participate in the 2022 edition of Gamescom. The initiative provides up to six selected studios and independent developers with free physical and digital booth space at the Indie Arena Booth, a prominent shared exhibition area at the event. By subsidizing these exhibition costs, the program aims to increase the visibility of local talent on a major international stage.

The support package includes comprehensive benefits designed to streamline the exhibition process for participants. Selected studios receive physical booth space, exhibitor passes, assistance with USK age-rating clearance, and inclusion in the Indie Arena Booth’s promotional activities, such as social media features and official lineup listings. Additionally, participants gain access to a dedicated workshop day to prepare for the hybrid event, which combines on-site activities in Cologne with an extensive digital program.

Eligibility for the program is restricted to commercially oriented game companies or developers with a headquarters or branch office in Hamburg. Applicants must provide a playable version of their game to be considered for selection by a jury. The application process requires registration through the Indie Arena Booth platform, with specific labeling requirements to ensure entries are routed to the Gamecity Hamburg program. This initiative underscores a broader commitment to fostering the Hamburg games ecosystem by providing essential networking and marketing opportunities for local developers.