Game Fokus: Esports 2019

German eSports is projected to reach 130 million Euros by 2020.

The German eSports market is projected to reach approximately 130 million Euros by 2020. This represents an average annual growth of around 27 percent.

Germany lacks official recognition of eSports as a sport.

eSports in Germany faces significant hurdles due to a lack of official recognition as a sport. Fifty other countries already acknowledge and promote it.

The German government pledged to support eSports as its own sport.

The 2018 coalition agreement pledged to support eSports as its own sport with club and association rights. The Foreign Office eased entry requirements for non-EU eSports athletes in August 2018.

1. 01
   2018 coalition agreement

   Pledged to support eSports as its own sport with club and association rights.
2. 02
   August 2018

   Foreign Office eased entry requirements for non-EU eSports athletes.

Global eSports revenues from media rights, sponsoring, and advertising are projected at 897 million US dollars in 2019.

Sponsoring, advertising, media rights, ticketing, and merchandising are key revenue streams for eSports. Global revenues from media rights, sponsoring, and advertising alone are projected to be around 897 million US dollars in 2019.

Major non-endemic companies like Red Bull and Amazon are heavily invested in eSports.

Red Bull has been sponsoring athletes and events for over 10 years. Amazon acquired Twitch for nearly one billion US dollars in 2014, and Twitch secured Overwatch League streaming rights for 90 million US dollars.

Professional eSports demands high performance and ethical values from athletes.

Professional eSports requires strategic thinking, planning, reaction speed, precise timing, and execution. It also requires ethical values like teamwork and fair play, distinguishing it from casual gaming.