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Create free accounthello and welcome to poker game doc kazi's youtube channel this is our first time user experience playlist this is where we play games for the first time and kind of give it our I guess first impressions of kind of what the tutorial I guess is what it is and the kind of social interaction and just just the color yeah well it's like playing a free-to-play mobile game for the first ten minutes which is something that developers spend a lot of time focusing on because it's something that a lot of people play and then people don't like it they they and it's all your games straight away so as we can see here on the start page of a Kendall and Kylie so this is a vector Wikipedia all this very complicated isn't it if you're not American watch celebrity channels so this is these are the half sisters over Kim Kardashian so I guess is those of you in the know no more than me there was their mother kris has had two
marriages when one has created for Kardashians and now there are two Jenna's if that's right so I'm sir so these are the younger siblings of kim kardashian or two famous for the TV show and now famous in their own right i guess to degree not so famous as kim sewing see from the annoying aspect ratio this is a portrait game so Kim Kardashian Hollywood which is glues big game in this in this kind of line of celebrity mobile games is a landscape game so the screen is the other way around I guess that's the kind of way that traditionally kind of you people have played games if you played on TV though it was in landscape mode that was kind of how consoles were and PC screens obviously similar mobile screens obviously the most people use them in the what's called portrait mode so that so they're um they're kind of like an
arrow at the top and long the long dimension is the vertical one so obviously this game we can see from the from the office designed to be played on a on a on a phone and designed to I guess you know when you look at facebook cleaned up in the in the portrait mode rather than the landscape mode so it's kind of I imagine this is going to be pretty social and pretty focused in that direction so let's do a randomized character seemed and get what we like to call it the first one there it should have kept them up a little bit boring that one sure about that may have customized yeah okay its customers them so I'm guessing for this kind of the audience of people who like a Kendall and Kylie are going to be quite a customization so choose our hair okay
t-shirt so it looks like a lot of this stuff is going to be based on what you can buy which the original Kim Kardashian game was ok actually put them skin tone over so face lips so bothered with that nose okay i'm not really the target audience for this I guess I'll stick with that leggings and stick with their shoes what we got and pumps handbag I don't like it accessories I guess we've only got one option there now let's not nail polishes it that some lipstick out here so it's eye shadow lipstick and nail push can probably live with that okay so let's stick with that character let's see see come over what happens next so that's me and let's start just boob Santa Monica okay so
what's that what's the likelihood that the the two are going to be my best buds there we go I'm ready in with a one of them oh no it's Debbie rice use not one of them miss your room okay he teach me what do swipe swipe I'm so I've didn't wait they can look around at this website right so she's what she gonna come off me Java something not too shabby huh mmm okay so this is very tutorial like okay so you can tell me one thing tap ok there's the box there so we see we've used if you saw though that was that energy kind of things I've used up one energy I've gained a dollar and a arrow whatever those tell us later on ok ok says if you are going here
angry angry look absolutely because this energy mechanic so it's not very easy to see that is it that's kind of odd it's the same blue as the picture above it strange ok so first box we're going to take three minor geez wink see we're not so three that means the moment means three taps not can't see any user interface to see Emma gingy I've got if I got an energy back there if you see so how are you going to make money odd question ok job at the salon ok let's teach me to go back put on different tops I'll see this is a game like a lot of these I mean the Kim connection game was was a lot based around kind of the fashion stuff and we can see here at the
bottom of the screen a lot this is locked so I can't so all a bit see what they do is just change into that okay so go up hit the goal I complete the dress up i've gotten reward so i've got three up arrows because it's looking like a XP I've gained two dollars jolly good okay next door more rewards okay on to this little door thing so this is very kind of tutorial 101 type stuff so it's interesting so in the meantime kind of glue did the Kim Kardashian Hollywood game was very successful surprising i think for them and we were surprised even them then in December they came out with the katy perry pop game that was a kind of a more complex version of the Kim Kardashian Hollywood game and was a total flop so obviously they we're now
only in February so they wouldn't have I guess they would have totally redesigned this game based on that but I'm sure they would have tweaked it on some of that feedback so but I guess with this audience for them these two celebrities young younger than you'd say the Kim Kardashian audience at least they underline Kim Kardashian so you'd imagine their people are interested in them are going to be younger so it's going to be different type of game at least presented in different of game of already seen it this is in portrait and probably um so not the complexity that the UK pro game was ok so here we go greta van norman my name is into my name wasn't complicated always my name should be amusing okay greta van norman online van hier i watch i start with one wrong you ok so these are the two stylist people isn't it ok sweeping up a
reception that's that's why we want to stay in it Emily okay that's Emily she's well I where we go we already got the seeing what the audience's she's old she's must be at least 25 jobs in great but it's pretty chill and it slow I'm Kostas videos is all over YouTube actually love that since I show so we kind of see no matter what we know what we kind of click on the options are kind of the same so it's not is that a massive branching narrative in this game have you got sick dick bomb we stopped whatever okay let's do that okay so already got a time-based kind of missions thing going on here so X little go got 10 minutes do this tap the
pointers when I was going to throw up okay so this is not complex so we can see this is very much like in possession game so you're kind of using up the energy you can see the top of screen I've 15 that I've used it I'm going to bet you just use up by doing these things I can choose the different options okay so I'm not as you can see i'm not doing anything I'm just tapping on text that says these things so it's not not the most this is the game very known since this is the gameplay there is no you know the game place not that he's not the game the metagame is is the game so the metagame is leveling my character up buying stuff buying new clothes kind of accessing new areas on the map know you've completed not quite day job so i get my rewarding see what's going on there you know basically always gossipin starring so star rating is the thing there was the similar thing in Kim Kardashian the head like a fake Twitter which quite a nice worked out quite well
for the Mets he linking to them to actual Twitter as well and people they kind of had the kind of mixed in front of real twitter users and faked users I think that kind of helped their virality okay so i can now yeah so as I saying I've leveled up i can now go to Malibu so there's it kind of you better do the same thing in malibu you be doing anywhere a sperm it is is progress and got these okay diamonds gems so as we can see their top of the screen I've got level 2 with little arrow I've got 16 of the 16 energy so you can see here i can actually buy energy so i can use my k gems to buy more energy if i want to so the cash that's the soft kind of soft currency as well that's next on the screen at the top and then the k gems of what we call the hard currency in the sense the cash NK gems are both hard chrome season since you buy them with real cash to get the currency but the k gems in the middle of the most valuable and probably cash this game will give you quite a lot
of you won't really have to buy that in most opportunities most situations because k gems that will probably quite hard to get and that'll be something there's always in demand and that's how the game will at the monitors and as I level up all my energy or go up from 16 to a high number but obviously then the tasks i need to do will be more require more energy as well so that's the basics out so what's Emily Emily sometimes will help us the done i'm going to post at me what's your username ok so this is quite cool as well so this is this sketch it encourages you to put in your your real twitter total link into your real and kind of twitter account although it's not really telling you you're doing that so you kind of think you're in the game so i'll just go in that because i don't really want my twitter ok so there we go
so this is very much like Kim Kardashian again it's having this kind of follower follower thing which kind of mixes up reality and not realty what just or 10 minutes man ok guess ok later two hours later Oh who's this or we medicine ok oh good i'm going to do someone's nails and bags nutri me i'm going to pretend to know what that means do with hair isn't it I guess what we interested knows how many how many teenage girls were involved in this game in developing it I guess oh we're willow perhaps su she was the kind of at first antihero in the Kim Kardashian Hollywood game she was quite fun actually have to say not Rick adoptions in all key wait okay this is
oh so she's again okay if cross at my friend oh dear it's all kicking off I'm just too fragile for this Oh settle getting very socials New in Malibu yeah okay so okay we've got that we've got the idea really working okay already amelie was quite interesting though that the tutorial was not
heavy-handed book but a bit kind of owe you no obvious what was going on joining in to tour and then immediately straight into this kind of big social thing that there's the we've got kind of got this kind of cool friend emily's doing this kind of staff and then we got this the weird bear Norman character who those laser monitors are blind we've already seen it so it's a whole it's a whole thing of it you know of itself and that's kind of what you expect from a celebrity game and say could you choose someone who is who is less the target or into this game than me no probably not so not particularly well judged but I'm can I am you know I'm kind of interested let's go callicles look that stuff down the bottom so there we go this is this is there I'm there kind of fake Twitter thing so obvious encourage me to put a poster folk post a selfie so actually do a proper can I sell food is the latest car I'll a scandal and Kyle use Kylie news as in the real news so the really interesting about these several games when they works and it came put that in Hollywood is you link in whatever Kim
that I think doing in the real world they can suck it into the game and pull it in there's like when's Kim for lessons birthday she appears in the game is my birthday there's a birthday mission and Lahti other stuff like every game out of the game does like Halloween and Christmas and all that kind of stuff but you know when Kim condition has a baby they put that in when you know it's kind of quite an interesting kind of way of making games thing you know food play games we talk about games as a service now is a big thing obviously celebrities you can see as someone else's life as a service to you as hilarious to see what these deliveries do kind of I suppose and this is so this kind of bind combines celebrity life as a service with games and service so there we go that is Kendall and Chris so that's out out now on iOS and Android from Glu Mobile guess it could be interesting obviously they got the whole pot of glue doing these kind of deals are massive social kind of networking that they can push this stuff out on the Kim Kardashian Hollywood game is still the thirty percent of their set of their revenue last year and that's almost meth it's almost like 18 million dollars or something so it's generating
generating money they can cross promote to the to that audience as well so there's no reason to think this game that would be as big a success is Kim Kardashian you know these these are a bit more niche in terms of the celebrity appeal I would imagine but is no reason to think this game can't do quite well and from what we can see in this first time user video it's pretty well presented actually you get into the game pretty quickly and looks good and off you go good well I got anything to say don't forget to subscribe to our YouTube channel normally we're playing hard core strategy games obviously no we play a lot of free to play mobile games over you know of all different shapes and sizes and we like to give our opinions and we like to play them and find out what developers are doing and how they turn attract audiences have trying to keep audiences so don't get to subscribe and then you won't miss anything you might find a game we might recommend the game that you would have heard of otherwise so that's always good in it so I'm hope to see you soon thanks for watching
Kendall & Kylie, a free-to-play mobile title developed by Glu Mobile, serves as a thematic successor to the highly successful Kim Kardashian: Hollywood. The game targets a younger demographic by leveraging the celebrity status of the Jenner sisters. Designed specifically for mobile devices, the game utilizes a portrait-oriented interface, contrasting with the landscape orientation of its predecessor. The primary objective of the experience is to engage users through a blend of social interaction, character customization, and a progression-based metagame centered on fashion, fame, and virtual currency management.
The gameplay loop relies on a classic energy-based mechanic, where players expend energy to complete tasks, earn experience points, and acquire soft currency. The monetization strategy incorporates a dual-currency system: a soft currency earned through gameplay and a hard currency, K-Gems, which can be purchased with real money to accelerate progress or replenish energy. The game also features a simulated social media feed that mimics real-world celebrity news, allowing the developers to integrate real-time events into the game environment. This "celebrity-as-a-service" model aims to maintain long-term player retention by mirroring the real-world activities of the featured influencers.
The development of this title reflects a strategic effort by Glu Mobile to iterate on the proven formula of their previous celebrity-branded games. While the game maintains a relatively simple, tutorial-heavy structure, it is designed to capitalize on cross-promotion within the existing Glu Mobile ecosystem. By integrating social features and real-world connectivity, the game attempts to foster virality and sustained engagement. Despite the niche appeal of the specific celebrities involved, the title is positioned as a significant entry in the mobile market, utilizing established design patterns to maximize accessibility and monetization potential.
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