Skip to main content

Endor Awakens

Game

Documents about Endor Awakens

Cover of 35% of Marvel's Wolverine sales were physical, as Zelda reveal boosts Switch 2
67 min
The Game Business67 min

35% of Marvel's Wolverine sales were physical, as Zelda reveal boosts Switch 2

The global gaming industry is currently navigating a complex transition characterized by market consolidation, shifting distribution models, and an evolving demographic landscape.

  • The top ten gaming companies are projected to control two-thirds of all publishing revenue by 2030, reflecting a trend of significant market consolidation.
  • Physical media remains resilient despite digital-first trends, with 35% of Marvel's Wolverine sales occurring through physical channels, driven by collector demand for major intellectual property.
  • Platform holders such as Apple and Steam maintain dominant control over discovery and monetization, creating substantial barriers for independent and mid-market developers.
The Game BusinessOct 2026
Cover of 🚨📢BREAKING NEWS: EA merging with Savvy? Chinese market hits $50bn, Pokemon GO record spend week
11 min
Two & a Half Gamers11 min

🚨📢BREAKING NEWS: EA merging with Savvy? Chinese market hits $50bn, Pokemon GO record spend week

The gaming industry is currently experiencing significant shifts driven by market expansion in China, potential large-scale corporate consolidation, and aggressive monetization strategies.

  • The Saudi Public Investment Fund is reportedly exploring a merger between Electronic Arts and Savvy Games Group, a move that would consolidate major franchises including EA Sports FC, Battlefield, and Monopoly Go.
  • The Chinese gaming market has surpassed $50 billion in annual revenue, with a projected player base of 769 million by 2030 and mini-games now accounting for nearly 20% of mobile revenue.
  • Live-service optimization continues to drive record-breaking performance, evidenced by Pokémon Go achieving its highest weekly revenue since launch and Delta Force reaching $10 million in daily spending.
Two & a Half GamersSep 2026