Updated Mar 17, 2026 by CyberAgent
Financial · October 26, 2022
Published by CyberAgent
The fiscal year 2022 presentation for CyberAgent outlines the company’s strategic evolution and financial performance, emphasizing its transition into a diversified internet services conglomerate. The primary thesis centers on leveraging the internet and technological innovation to break through economic stagnation, with a specific focus on establishing the streaming platform ABEMA as a foundational "television of the future." The scope of the report covers the Japanese market across three primary business segments: Media, Games, and Advertising. Financial data indicates steady growth over the last two decades, with recent quarterly revenues reaching approximately 4.69 billion yen. The Game business, led by flagship titles from Cygames such as Uma Musume Pretty Derby, serves as a significant profit engine that funds long-term investments in the Media segment. Key findings highlight the massive scale of the Media business, particularly the acquisition of broadcasting rights for the FIFA World Cup Qatar 2022. This initiative is positioned as a critical driver for user acquisition, featuring high-quality streaming, multi-camera angles, and on-demand replays to enhance social infrastructure. Additionally, the company is expanding its DX (Digital Transformation) capabilities through partnerships with major entities like NTT Docomo and ANA, aiming to digitize various industries including retail and finance. The organizational methodology emphasizes a shift away from traditional seniority systems, favoring a leadership structure that promotes younger talent and female executives. By integrating AI and creative technologies across its gaming and advertising pipelines, the company aims to sustain its competitive advantage and transition into a global entity capable of adapting to rapid technological shifts.
o [Forward-looking statement] The future information, such as earnings forecast, written in this document is based on our expectations and assumptions as of the date the forecast was made. Our actual results could differ materially from those described in this forecast because of various risks and uncertainties.
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CyberAgent’s financial performance for the third quarter of fiscal year 2022 reflects a strategic transition period characterized by a 10.4% year-over-year decline in consolidated sales to 172.1 billion yen. This contraction was primarily driven by a 50% revenue drop in the Game business, which faced difficult comparisons against the previous year’s peak performance of major titles. Consequently, quarterly operating profit fell 76.7% to 10.3 billion yen. Despite these headwinds, the company maintained its full-year sales forecast of 700 billion yen and increased its dividend projection to 14 yen, signaling confidence in its diversified business model and long-term growth trajectory. The Internet Advertisement and Media segments emerged as significant growth drivers during this period. The Advertisement business achieved record quarterly sales of 99.5 billion yen, while the Media segment grew by 48.2%, bolstered by the expansion of ABEMA. The media platform reached 81 million downloads and generated record-breaking pay-per-view revenue from high-profile events such as THE MATCH 2022. Additionally, the related WINTICKET business saw transaction volumes surge to 200.7 billion yen. In the Game segment, while revenue normalized, Uma Musume Pretty Derby surpassed 15 million downloads and successfully expanded into the Korean and Chinese markets, demonstrating the enduring value of core intellectual properties. The overarching corporate strategy focuses on utilizing stable profits from the Game and Advertisement sectors to fund the evolution of ABEMA into a primary long-term profit pillar. This approach is complemented by an aggressive expansion into the Digital Transformation sector through strategic partnerships with major financial and telecommunications firms. By prioritizing technological innovation and market share expansion, the company aims to overcome temporary stagnation and establish a sustainable ecosystem across the digital entertainment and advertising landscapes.
CyberAgent’s financial performance for the second quarter of fiscal year 2022 reflects a period of robust growth across its core business segments, characterized by consolidated sales of 191.1 billion yen and an operating profit of 25.7 billion yen. This 16.9% year-over-year increase in revenue was primarily fueled by record-breaking performance in the Internet Advertisement division and a significant recovery in the Game business. The gaming sector specifically benefited from high-profile anniversary events for major titles such as Uma Musume Pretty Derby and Granblue Fantasy, which drove quarterly segment sales to 69.0 billion yen and operating profit to 21.3 billion yen. The strategic focus remains centered on leveraging the profitability of advertising and gaming to fund the long-term expansion of the ABEMA media platform. While ABEMA reported a quarterly loss of 1.9 billion yen, its sales grew by 37.9% year-over-year, supported by the rapid scaling of the WINTICKET betting service. WINTICKET achieved a 2.1x increase in transaction volume, capturing 31% of the online Keirin market. To further solidify ABEMA’s market position, the company secured exclusive free broadcasting rights for all 64 matches of the FIFA World Cup Qatar 2022, aiming to transition the platform into a primary profit pillar. Despite the strong quarterly results, the full-year outlook remains cautious, with a projected 32.9% decline in operating profit to 70 billion yen. This forecast accounts for substantial upfront investments in media content and a normalization of the gaming sector following previous peaks. Future growth initiatives include the release of three major RPG titles later in 2022 and continued technological investments to maximize advertising effectiveness. The overall trajectory indicates a transition toward a diversified digital ecosystem where high-margin services subsidize the development of a dominant streaming and entertainment infrastructure.
CyberAgent demonstrated significant financial growth during the first quarter of fiscal year 2022, with consolidated sales reaching 171 billion yen and operating profit increasing nearly threefold to 19.8 billion yen. This performance was primarily catalyzed by the Game business, where sales nearly doubled to 58.3 billion yen. The massive success of Uma Musume Pretty Derby, which surpassed 12 million downloads, drove a 15.1-fold year-over-year increase in operating profit for the segment. Despite this momentum, the inherent volatility of the gaming market led to a cautious approach regarding full-year forecasts. The Media segment, led by the streaming platform ABEMA, achieved 24.9 billion yen in sales but reported an operating loss of 3.8 billion yen. This deficit reflects aggressive reinvestment into the online betting platform WINTICKET and content expansion, including the acquisition of Babel Label and integration with the Nintendo Switch. ABEMA continues to scale its reach, recording over 76 million downloads and 18 million weekly active users. Meanwhile, the Internet Advertisement business achieved record sales, supported by the launch of three new subsidiaries focused on digital transformation. The long-term strategic framework involves utilizing high-margin profits from the Advertising and Game segments to fund the evolution of Media into a primary growth pillar and essential social infrastructure. This vision is underpinned by a corporate purpose focused on overcoming economic stagnation through digital innovation and global expansion. Future growth in the gaming sector is anticipated through a robust pipeline of high-profile intellectual properties, including titles based on Final Fantasy VII and Jujutsu Kaisen, while broader corporate sustainability is managed through integrated ESG initiatives.
This financial analysis covers the first quarter of the 2023 fiscal year, specifically the period from October to December 2022. The data reflects the performance of a diversified digital conglomerate operating across internet advertising, mobile gaming, and media services. The primary focus of the period was the strategic integration of the FIFA World Cup Qatar 2022 into the ABEMA media platform, which served as a significant driver for user acquisition and brand visibility. Financial results show a consolidated quarterly revenue of 191.1 billion yen, maintaining a steady trajectory compared to the previous year's peak of 192.2 billion yen. However, operating profit for the quarter was 5.2 billion yen, representing a decline in operating margin to 5.2%. This compression is attributed to heavy front-loaded investments in the media segment and increased personnel costs, which rose to 25 billion yen. The advertising business remains the primary profit engine, generating 95.6 billion yen in quarterly sales, while the game business contributed 40.9 billion yen. The media segment experienced a transformative surge due to the World Cup, with weekly active users peaking at over 30 million. Data indicates a diverse viewing demographic, with 44% of users being female and 31% falling in the 20-34 age bracket. The event also accelerated the adoption of large-screen viewing, with television-based streaming accounting for 24% of the device breakdown. While the media segment reported an operating loss of 9.3 billion yen due to content acquisition and infrastructure costs, the company views this as a long-term investment to establish its platform as a "television of the future" and social infrastructure. The company’s medium-to-long-term strategy involves using the accumulated profits from the established advertising and gaming businesses to fund the growth of the media segment. This includes expanding into peripheral areas such as the WINTICKET betting service, which saw transaction volumes reach 88.9 billion yen, and increasing investments in high-quality original content and global animation projects.