Results Briefing Session: Six-Month Period Ended September 30, 2011

The Square Enix Holdings results briefing for the six-month period ending September 30, 2011, outlines the company’s financial performance and strategic pivot toward a network-centric business model. The primary objective of the briefing is to communicate the group's progress in navigating a competitive global market through three strategic pillars: globalization, the transition to network-centric operations, and the strengthening of proprietary intellectual property.

Financial performance for the first half of the fiscal year was driven by a diverse portfolio across digital entertainment, amusement, publication, and merchandising segments. A key performance indicator was the successful launch of Deus Ex: Human Revolution, which shipped 2.18 million units globally, significantly bolstering the company’s international footprint. Total unit sales for the period reached 8.42 million, with North America and Europe serving as critical markets for growth. The company reported a 208% increase in revenue from web, smartphone, and social network service content, underscoring the effectiveness of its shift toward digital and mobile platforms.

Methodologically, the results are presented in accordance with Japanese generally accepted accounting principles. The strategy for future growth emphasizes the development of large-scale massively multiplayer online games, the implementation of post-downloadable content for console titles, and the expansion of digital catalog offerings. Looking ahead, the company is prioritizing the creation of ten major intellectual properties and the launch of high-profile titles such as Final Fantasy XIII-2 and Dragon Quest X. By leveraging both established franchises and new social gaming collaborations, the group aims to adapt to evolving consumer preferences and rapid technological advancements in the global gaming industry.