Results Briefing Session: Fiscal Year Ended March 31, 2009

The fiscal year 2009 results briefing for Square Enix Holdings Co., Ltd. outlines the company’s financial performance and strategic direction, emphasizing a transition toward global expansion and diversified digital content. The primary thesis centers on leveraging high brand value across multiple platforms and international markets to mitigate risks associated with the rapidly evolving entertainment industry. The company highlights the acquisition of Eidos as a pivotal step in strengthening its global development and distribution capabilities, particularly within the Western market.

Financial data for the period ending March 31, 2009, reflects a complex operating environment. The company reported total unit sales of 11.61 million game software units, with significant contributions from titles such as Dragon Quest V and various Final Fantasy iterations. Projections for the fiscal year ending March 31, 2010, indicate an ambitious growth strategy, with anticipated increases in net sales and operating income across segments including games, amusement, publication, and mobile content. The amusement segment specifically focused on reducing risk assets and optimizing arcade machine profitability, while the publication division continued to leverage cross-media strategies by adapting comics into television animation.

The scope of this analysis covers the global operations of the Square Enix Group, including its subsidiaries like Taito Corporation and the newly integrated Eidos studios. The methodology relies on consolidated financial statements prepared under Japanese accounting principles, supplemented by unit sales data and forward-looking management projections. By focusing on community management, multi-device content delivery, and the globalization of production processes, the company aims to adapt to shifting consumer preferences and technological advancements in the mobile and online gaming sectors.