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The Esports Advocate
The financial details of the deal were not disclosed.
Partnership Extended. ESL FACEIT Group renewed its partnership with German broadcaster SPORT1 and its dedicated channel eSPORTS1 for an additional year.
The ESL FACEIT Group (EFG) has extended its media rights partnership with the German broadcaster SPORT1 GmbH and its dedicated esports channel, eSPORTS1, for an additional year. This renewal ensures that major ESL-branded competitions will continue to reach German-speaking audiences through traditional television and digital streaming platforms. While the financial details of the agreement remain undisclosed, the deal reinforces the ongoing collaboration between the tournament organizer and the German media network.
The scope of the partnership covers the broadcast of several high-profile esports titles, specifically Counter-Strike: Global Offensive and StarCraft II. The programming schedule includes coverage of prominent international circuits such as the Intel Extreme Masters, the ESL Pro League, ESL One, the ESL StarCraft II Masters, and DreamLeague. These events will be available to viewers in both German and English, maintaining a consistent presence for EFG’s tournament portfolio within the German market.
EFG, which operates under the ownership of the Savvy Gaming Group—a subsidiary of Saudi Arabia’s Public Investment Fund—continues to consolidate its market position through strategic partnerships and acquisitions. This renewal follows a period of significant organizational expansion for EFG, including the 2022 merger of ESL and FACEIT and the 2023 acquisition of the U.S.-based production company Vindex. By securing continued distribution on established platforms like SPORT1, EFG maintains its commitment to broad accessibility for its global tournament series.
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