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Nippon Ichi Software
The 22nd Business Report for Nippon Ichi Software, covering the fiscal year ending March 31, 2015, outlines the company’s strategic shift toward cultivating new intellectual property (IP) and expanding its global footprint. Guided by the core philosophy that games are commercial products designed to provide entertainment and joy to users, the company focused on addressing a lack of flagship titles by launching the "NEW BRAND" initiative. This strategy resulted in the release of three distinct titles: Harem Tengoku da to Omottara Yandere Jigoku datta, htoL#NiQ, and Oedo Blacksmith.
Financial performance for the period remained stable, with net sales reaching approximately 3.67 billion yen. However, the company experienced a significant decline in profitability compared to the previous fiscal year, with operating profit falling to 139 million yen and net profit to approximately 20 million yen. This performance reflects the costs associated with aggressive investment in new IP and the transition to next-generation hardware, specifically the PlayStation 4, for which the company released Disgaea 5 in March 2015.
Looking ahead, the company aims to maximize revenue by strengthening its core console business while diversifying into new platforms, including Steam and mobile devices. Strategic priorities include enhancing group-wide synergies through subsidiaries like NIS America and Entertainment Support, improving technical capabilities in 3D development, and expanding localization efforts to capture growth in North American, European, and Asian markets. By balancing its established expertise in console gaming with a proactive approach to digital distribution and licensing, the company seeks to evolve into a global content manufacturer capable of producing strong, sustainable intellectual properties.
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