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Market (Overall) | Game Industry Library
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Market (Overall)
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Market (Overall)
Reports in the Market (Overall) category.
248 documents
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Report
47 pages
The Xsolla Report: State of Play (Autumn 2024 Edition)
Mobile gaming is the dominant global segment, generating $98.7 billion in 2024, with $65 billion of that revenue originating from Asian markets.
A small 'whale' cohort comprising 2% to 6% of the player base accounts for 95% of all in-app spending.
Direct-to-consumer (D2C) web shops are highly effective, with 81% of players aware of them and 77% having completed at least one purchase.
Market Analysis
Player Behavior
Mobile
+1
Xsolla
Jan 2024
Report
46 pages
The State of Gaming 2024: An Analysis of the Current Mobile Gaming Market Trends
The global mobile gaming market contracted in 2023, with a 10% decline in downloads and a 2% drop in total revenue due to rising user acquisition costs and post-pandemic habit stabilization.
Player preferences shifted toward accessibility, resulting in an 8% revenue increase for Casual games and a 30% surge in the Hybridcasual segment, while Mid-core titles saw a 9% revenue decline.
Publishers are pivoting to emerging markets to offset costs, with the Middle East, Europe, and Latin America seeing revenue growth of 8%, 7%, and 4% respectively.
Market Analysis
Mobile
Global
+1
Sensor Tower
Jan 2024
Report
33 pages
State of Game Technology Report 2024
Real-time 3D engines are expanding beyond gaming, with 50% of surveyed teams now applying this technology to non-traditional sectors.
Generative AI adoption is widespread, with 65% of organizations utilizing AI tools, led by ChatGPT at 47% usage, particularly among indie and mid-size studios.
Unreal Engine remains the market leader at 63% usage, followed by Unity at 47%, while Perforce Helix Core dominates version control at 51%.
Market Analysis
Game Development
Game Engines
+2
Perforce
Jan 2024
Report
44 pages
Global Games Market Report 2024
The global games market is projected to reach $187.7 billion in 2024, growing at a 3.1% CAGR to hit $213.3 billion by 2027.
PC gaming is the leading segment with $43.2 billion in 2024 revenue, while console market share is expected to rise to 30% due to the prevalence of cross-platform releases.
Total player count is forecast to reach 3.42 billion, a 4.5% year-over-year increase primarily driven by growth in PC adoption.
Market Analysis
Monetization
Player Demographics
+1
Newzoo
Jan 2024
Report
37 pages
State of the Game Industry 2024
The industry is undergoing a severe market correction characterized by widespread layoffs affecting one-third of the global workforce and a surge in studio closures.
Support for unionization has reached 57%, driven largely by younger professionals (ages 18–24) facing economic instability and dissatisfaction with corporate management.
While 49% of developers have adopted generative AI, 84% of the workforce reports significant concerns regarding copyright infringement and potential job displacement.
Market Analysis
Employment
Diversity & Inclusion
+3
Game Developers Conference
Jan 2024
Report
55 pages
State of Play
The global gaming market is projected to reach $205 billion by 2026, with mobile gaming currently accounting for over 70% of total industry revenue and contributing $106.8 billion in 2023.
Subscription-based gaming is poised for massive expansion, with the user base expected to grow from 7 million in 2023 to 87 million by 2028, while subscription revenue is forecasted to reach $14 billion.
Female gamers represent approximately 50% of the U.S. audience and are a significant driver of spending, yet only 26% of studios practice inclusive hiring and 18% conduct diversity training, representing a major untapped revenue opportunity.
Market Forecast
Player Demographics
Global
+1
Xsolla
Jan 2024
Report
35 pages
How Consumers Engage with Games Today: Newzoo’s Global Gamer Study 2024
Gen Z and Gen Alpha players spend an average of 5.2 hours per week gaming, surpassing their time spent on social media.
Approximately 22% of Gen Z players spend $25 or more monthly on games, showing a strong preference for upfront payments compared to the free-to-play model favored by mobile gamers.
One-third of PC/console gamers are 'new game seekers' who spend 7–8 hours weekly across multiple platforms and consistently invest over $25 monthly.
Market Analysis
Player Behavior
Monetization
+1
Newzoo
Jan 2024
Report
24 pages
From Volatility to Stability: Q3 2024 Gaming Deals Report
The gaming industry has transitioned to a normalized market environment, with Q3 2024 private investment totaling approximately $1 billion across 120 rounds.
AA and indie publishers are outperforming the broader market, driving a 35% year-over-year growth in gross revenue while AAA titles remain stagnant.
Investor capital is shifting away from traditional content toward infrastructure, payment systems, and development tools.
Market Analysis
Mergers & Acquisitions
Investment
+3
InvestGame
Jan 2024
Report
32 pages
Gaming Report 2024: Meet the Moment – How Gamers Are Changing the Game
The global video game market reached $196 billion in 2023 and is projected to grow at an annual rate of approximately 6% through 2028.
Engagement in immersive, cross-platform ecosystems is highly lucrative, as players spend up to five times more per hour when participating in multiple activities rather than gaming alone.
Mobile game titles face an 80% failure rate after three years, necessitating rigorous A/B testing, targeted performance marketing, and tight alignment between development and finance teams.
Market Analysis
Player Behavior
Monetization
+1
Bain & Company
Jan 2024
Report
6 pages
The Alumni Effect: A Deep Dive into Studios Founded by Ex-Rioters
Startups founded by former Riot Games employees have raised nearly $500 million across 27 companies since 2020.
Ex-Riot founders command a 53% premium in average round size, securing $11 million per round compared to the $7 million industry average.
Venture capital firms Andreessen Horowitz and Bitkraft Ventures are the primary backers, participating in deals worth $339.3 million and $236.3 million respectively.
Investment
Funding
Market Analysis
+1
InvestGame
Jan 2024
Report
27 pages
Games Market Trends 2024
The global games market is entering a recovery phase with a projected Compound Annual Growth Rate (CAGR) of +1.3% through 2026.
The live-service market is consolidating, with just 19 titles currently capturing 60% of total player engagement, prompting a strategic shift back toward premium, finite gaming experiences.
Developers are increasingly mitigating financial risk by prioritizing established Intellectual Property and sequels over new, unproven concepts.
Market Analysis
Market Forecast
Monetization
+1
Newzoo
Jan 2024
Report
33 pages
Q1 2024 Gaming Deals Report
The gaming industry is shifting toward disciplined, long-term profitability as high interest rates and macroeconomic pressures reduce late-stage financing and public listing activity.
Over $15 billion in dry powder remains available across more than 65 gaming-focused funds, ensuring a steady pipeline for early-stage seed investments despite broader capital constraints.
PC and console sectors show resilience through strong independent studio performance and consistent engagement on platforms like Steam, while mobile gaming faces a contraction due to privacy-related advertising headwinds.
Market Analysis
Mergers & Acquisitions
Investment
+2
InvestGame
Jan 2024
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