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eSports & Streaming

Reports in the Esports & Streaming category.

16 documents

Consumer Insights: Games and Esports 2022

The research is based on a global dataset of over 75,000 consumers across 36 international markets, covering North America, Europe, Latin America, the Middle East, and the Asia-Pacific region.
Consumer spending is primarily driven by three factors: price sensitivity, the desire for exclusive content, and the need for social connectivity.
Gaming engagement is categorized into distinct personas, with 'Time Fillers' and 'Mainstream Gamers' identified as the most prevalent segments.

Market Analysis Player Demographics Player Behavior+5

NewzooJan 2022

Global Esports & Live Streaming Market Report

The global esports market is projected to reach $1.38 billion in revenue with 532 million viewers by the end of 2022, with China accounting for nearly one-third of total global revenue.
The live-streaming audience is forecast to grow at a 16.3% compound annual growth rate, reaching 1.41 billion users by 2025.
Sponsorships remain the primary financial driver at 60% of total income, though organizations are diversifying into lifestyle apparel, blockchain loyalty programs, and educational platforms.

Market Analysis Esports Streaming+2

NewzooJan 2022

Global Esports & Live Streaming Market Report 2022

Global esports revenue is projected to reach $1.38 billion in 2022, with a total audience of 532 million, and is expected to grow to $1.86 billion by 2025.
Sponsorship currently accounts for nearly 60% of total esports revenue, though organizations are shifting toward direct-to-fan models like digital merchandise and loyalty programs to improve financial sustainability.
The live streaming audience is forecast to reach 1.41 billion by 2025, driven by the integration of non-gaming content and interactive features to boost user retention.

Esports Streaming Market Analysis+3

NewzooJan 2022

Video Game Streaming Trends Report 2021

Total video game streaming watch time reached 28.7 billion hours in 2021, representing a 21% year-over-year increase.
Twitch maintains market dominance with 71% of total hours watched, while Facebook Gaming and YouTube Gaming tied for the second-most-watched platforms by year-end.
The creator economy is highly concentrated, as 1.2% of influencers generate nearly 16% of Twitch's subscription and bit revenue, while 93% of creators are classified as micro-influencers.

Streaming Esports Market Analysis+1

Stream HatchetJan 2021

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