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Sensor Tower
This figure represents a 10% year-over-year decline in total player spending. The data covers the Apple App Store and Google Play.
The mobile gaming market in Southeast Asia experienced a contraction in October 2022, generating approximately $200 million in total player spending across the Apple App Store and Google Play. This figure represents a 10 percent year-over-year decline. Thailand emerged as the leading market in the region, contributing 23.5 percent of total revenue, followed by Singapore at 18.2 percent and Indonesia at 17.6 percent.
Mobile Legends: Bang Bang maintained its position as the top-grossing title in the region, securing $10.4 million in player spending, a 2.6 percent increase compared to the previous year. Garena Free Fire followed as the second-highest earner with $7.8 million. Other notable performers included Roblox, Honor of Kings, and Higgs Domino Island. Data for these rankings were derived from the Store Intelligence platform, which tracks gross user spending but excludes revenue generated through third-party Android marketplaces.
A significant outlier in the monthly performance was Clash of Clans, which achieved its strongest month of the year by generating $3.4 million. This represented a 59 percent month-on-month increase and a 78.7 percent year-over-year surge. This growth is attributed to the release of the Town Hall 15 update, which introduced substantial new content to the game. The analysis covers the Southeast Asian region for the month of October 2022, providing a snapshot of consumer spending trends and the impact of major content updates on established mobile titles.
PocketGamer.biz · 2026