Mobile Game Industry Report: March 2022

Mobile Game Industry Report: March 2022, published by MOBiDiCTUM, compiles mobile game market data drawn from Sensor Tower, AppMagic, Newzoo, and Facebook Gaming. It covers February 2022 revenue and downloads, along with player audience, spending, and monetization research for the USA, UK, South Korea, and Germany, and March 2022 company rankings. The global gaming market generated approximately $6.6 billion in revenue in February 2022, a decrease of about 7.6% compared with the same period the previous year. Honor of Kings topped the highest-grossing list with $225 million, with 95.2% of its revenue coming from China. In downloads, the mobile market reached 4.4 billion in February 2022, a 0.7% increase on the previous year, and about 15% of worldwide downloads came from India. Free Fire was the most downloaded game, with 21.8 million downloads. Research from Facebook Gaming found that new players in the surveyed markets spend less time playing than older players. In the US, about 33% of older gamers play more than 11 hours a week, compared with about 15% of new players. Old players in the US, UK, and Germany were also reported to be spending more than new players. Google LLC was the largest publisher by downloads in March 2022, with over 200 million monthly downloads according to AppMagic. Tencent Mobile Games ranked first by revenue at $500 million.