Global Top Mobile Games: April 2025

In April 2025 the global mobile gaming landscape was dominated by a mix of established franchises and fresh titles. The second anniversary of miHoYo’s “Honkai: Star Rail” drove a 145.5 % month‑over‑month jump, generating over $27 million on a single platform. Supercell’s “Clash Royale” added more than $13 million, while Rollic’s puzzle game “Color BlockJam” surpassed $11 million in revenue. On Google Play, “Last War” led the chart with roughly $50 million, and match‑3 titles such as “Royal Match” and “Candy Crush Saga” each earned about $36 million. Female‑oriented titles like “Gossip Harbor” added another $16 million.

Download activity mirrored revenue trends. The puzzle block game “Qblock” and Disney‑themed card game “Disney Solitaire” each achieved around two million downloads on the App Store, with U.S. users contributing 17.5 % and 28 % respectively. “Royal Kingdom” also reached two million downloads, largely from India (32 %). On Google Play, the capybara‑cooking title “Cookingdom” amassed over seven million downloads, while the brain‑teaser “Brainy Prankster” exceeded eleven million, with UK users accounting for 10 %.

Advertising spend was heavily concentrated on new releases. Level Infinite’s “Delta Force” launched globally on April 22, amassing 25 million pre‑registrations and deploying nearly 20 000 deduplicated ad creatives across iOS and Android. The campaign featured 62.55 % video content, predominantly vertical 720×1280 formats, and emphasized FPS gameplay and battlefield modes. Habby’s “Wittle Defender” ran 7 700 creatives, with 90 % video and a focus on upgrade progression. Both titles entered the top 20 ad‑spend rankings, underscoring aggressive pre‑launch marketing as a key driver of early traction.

Overall, April 2025 highlighted the resilience of long‑standing IPs and the potency of targeted advertising for new entrants, with revenue and download figures concentrated in a handful of high‑profile titles across both the App Store and Google Play.