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MAG Interactive
MAG Interactive Interim Report Q1 2023/24
Key insights
6 takeaways- 01MAG Interactive reported Q1 2023/24 net sales of 77 MSEK and an EBITDA of 20 MSEK, marking a significant profitability improvement compared to the previous year.See it on page 13
- 02Lower user acquisition (UA) volumes during the quarter negatively impacted key performance indicators, resulting in a decline in DAU and ARPDAU compared to Q4 2022/23.See it on page 7
- 03Adjusted EBITDA increased to 20 MSEK from 10 MSEK in Q1 2022/23, with profit margins returning to pre-2023 levels despite lower UA spending.See it on page 9
- 04The company maintains a strong financial position with a cash balance of 128 MSEK and a contribution margin at a historic high.See it on page 8
- 05The product strategy focuses on the evergreen crossword category, leveraging learnings from 'Wordzee' to support new titles like the soft-launched game 'Crozzle'.See it on page 4
- 06Growth strategy relies on an expanded portfolio of organic and M&A assets, alongside efforts to improve LTV and increase UA for existing live games.See it on page 11
Summary
1853 600 4/10 PS&QS BATOS S 4/ 12 ALPHA PUFF BOTCHES JUNIOR, COLLECTIVE FOLLOWER Crosswords: an evergreen category track record of pvp word games Re-purposing Wordzee learnings Validating marketability and LTV 49 D 23 MSEK WO RUZZLE MSEK wo R D WORDEE! Word Domination Ruzzle Wo...
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