Integrated Report 2025

Bandai Namco’s 2025 Integrated Report articulates a strategic vision centered on the "Fun for All into the Future" purpose, which emphasizes deepening 360-degree connections with a global fan base. The company’s core thesis relies on an "IP Axis Strategy," which leverages a portfolio of over 500 intellectual properties—most notably the Gundam and Dragon Ball franchises—across four specialized business units: Toys and Hobby, Digital, Visual and Music, and Amusement. By integrating these domains, the company aims to maximize the long-term value of its assets through transmedia development, localized marketing, and community-focused services.

Financial performance for the fiscal year ending March 2025 reached record highs, with net sales of ¥1,241.5 billion and an operating profit of ¥180.2 billion. Building on this momentum, the 2025–2028 Mid-term Plan establishes ambitious targets of ¥1,450 billion in net sales and ¥200 billion in operating profit by FY2028. To achieve these goals, the company is prioritizing global expansion, particularly in North America and China, and has committed approximately ¥600 billion toward strategic growth investments. Key operational shifts include a restructured business unit model to improve agility, a 50% total return ratio for shareholders, and a target of 50% or more of total sales originating from overseas markets.

The company’s long-term sustainability and governance framework are integral to this growth. Bandai Namco has adopted a "backcasting" approach from a 2035 vision to align current strategies with future market demands. Governance is reinforced by a hybrid board structure featuring independent outside directors, while executive remuneration is now tied to earnings per share and sustainability metrics. Furthermore, the company is aggressively pursuing environmental goals, including a 50% reduction in energy-derived CO2 emissions by 2030, alongside robust social initiatives focused on human rights, supply chain transparency, and the cultivation of a diverse, global workforce.