Deadlock: Steam Wishlist Analysis

Valve’s upcoming title, Deadlock, currently holds the position of the most wishlisted multiplayer game on Steam, boasting over 5.5 million wishlists despite minimal formal marketing. The game, a 6v6 hero brawler with MOBA-inspired mechanics, has seen significant organic growth, with 1.2 million new wishlists added in the three months leading up to October 2025. Data indicates that the title is attracting a diverse global audience, with a geographic distribution of 39% in Asia, 35% in the Americas, and 24% in Europe.

The analysis suggests that Deadlock is positioned to disrupt the competitive shooter market, noting that approximately 8% of Marvel Rivals’ Steam player base has already wishlisted the game. The project benefits from Valve’s ecosystem, including potential Steam Deck compatibility and high visibility within the Steam store. While the official release date remains unannounced, recent updates to the game’s lane design, shop system, and hub indicate that development is nearing completion.

The findings are supported by a broader evaluation of predictive accuracy regarding game performance. By comparing proprietary estimates against official publisher announcements for October 2025, the analysis demonstrates high precision, with variance ranging from 1.8% to 9.0% across five major titles, including Battlefield 6 and Skate. These metrics underscore the reliability of the underlying methodology used to track Steam engagement and sales trends. The data highlights a shift in the shooter landscape, where Deadlock’s cooperative, MOBA-influenced gameplay is successfully capturing interest from players across various established shooter franchises.