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Aiming
Aiming’s fiscal year 2025 financial results briefing highlights a strategic shift in project management and operational efficiency. The company has removed the anime-based Project G from its development pipeline due to a two-year stagnation in progress, leaving its future status as either a cancellation or a pivot currently undecided. Conversely, the company remains optimistic about the upcoming title Inazuma Eleven Cross, which has achieved record-high ratings during closed beta testing. By leveraging the momentum of the associated console franchise, the company expects to overcome previous challenges related to initial user acquisition and is prioritizing further refinement before the official launch.
Regarding business diversification, the online keirin betting service Betimo is being managed as a long-term, stock-based revenue model rather than a traditional game launch. While a specific timeline for reaching the break-even point remains undisclosed, the service is experiencing steady growth in membership. The company views this platform as a future pillar of its financial performance and is executing a methodical expansion strategy that includes strategic advertising investments.
To enhance development productivity and maintain high quality, the company is actively integrating artificial intelligence across its workflows. Current initiatives involve external consulting to identify optimal applications for AI, with primary focus areas including programming code assistance and rapid prototyping. While AI tools now enable planners and designers to construct environments independently during early verification phases, the company emphasizes that human expertise remains essential for final refinement. By combining proprietary development know-how with AI-driven efficiencies, the organization aims to build a more robust and scalable production framework for future projects.
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