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NEXON Co.
Nexon’s financial performance for the second quarter of 2018 demonstrates a reliance on the enduring popularity of core PC franchises, specifically Dungeon&Fighter in China and MapleStory in Korea. These titles remain the primary engines of the company’s revenue, which reached ¥47.8 billion, representing a 2% year-over-year increase. While profitability surpassed initial expectations due to significant foreign exchange gains and strategic step acquisitions, the company faced challenges in the mobile sector, where performance fell short of internal targets. Additionally, the transition period for the FIFA Online franchise created temporary headwinds during this fiscal window.
Geographically, the company remains heavily concentrated in Asia, with Korea and China accounting for 83% of total revenue. While North American operations saw growth fueled by the acquisition of Pixelberry Studios, these gains were offset by declining performance in Japan and other international markets. Despite these regional disparities, the company maintains a robust financial position, reporting total assets of ¥601.4 billion and cash reserves of ¥169.3 billion. This liquidity supports a broader strategic mandate focused on long-term growth through aggressive mergers and acquisitions, the refinement of live game operations, and continued efforts to penetrate Western markets.
Looking toward the latter half of 2018, the company projects revenue growth between 1% and 9% for the third quarter. Operational priorities center on expanding the mobile game pipeline and delivering consistent content updates for established PC titles to maintain user engagement. By balancing the stability of its legacy franchises with a commitment to inorganic growth and geographic diversification, the company aims to navigate the current transitional phase while securing its long-term competitive standing in the global gaming industry.
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NEXON Co. · 2014