KRAFTON Investor Relations: February 2026

Key insights

6 takeaways

01
KRAFTON aims to reach KRW 7 trillion in annual revenue and double its corporate value within five years by scaling the PUBG IP and diversifying its portfolio.See it on page 19
02
Annual revenue for 2025 grew 22.8% year-over-year to KRW 3.3 trillion, though operating profit fell 10.8% to KRW 1.05 trillion due to increased investment in production and personnel.See it on page 19
03
The company has committed to a shareholder return policy for 2026–2028 totaling over KRW 1 trillion in buybacks and dividends, a 44% increase over the prior three-year period.See it on page 23
04
New titles inZOI and MIMESIS contributed to growth by each surpassing 1 million copies sold shortly after their early access releases.See it on page 19
05
KRAFTON is implementing a 'small and fast' development framework across 15 new internal projects while targeting M&A opportunities in studios with established core fandoms, such as Unknown Worlds and Eleventh Hour Games.See it on page 17
06
The company is aggressively integrating AI technologies into both game development and physical robotics as a core pillar of its long-term expansion strategy.See it on page 16

Summary

KRAFTON’s February 2026 investor update outlines a strategic focus on scaling the PUBG intellectual property (IP) while diversifying its portfolio through new title development and targeted acquisitions. The company’s primary objective is to reach KRW 7 trillion in revenue and double its corporate value within five years. This strategy relies on evolving the PUBG franchise into a long-term platform, supported by aggressive investment in new, high-potential IPs and the integration of advanced AI technologies across both game development and physical robotics.

Financial performance for 2025 demonstrated robust top-line growth, with annual revenue reaching KRW 3.3 trillion, a 22.8% increase year-over-year. This growth was driven by the sustained performance of the PUBG franchise and the successful early access launches of new titles such as inZOI and MIMESIS, both of which surpassed 1 million copies sold shortly after release. However, operating profit declined by 10.8% to KRW 1.05 trillion, reflecting increased investment in production, personnel, and one-off operational costs associated with the company’s expansion strategy.

The company’s operational methodology emphasizes a "small and fast" development framework, utilizing 15 newly initiated internal projects and a parallel development system led by experienced production heads. KRAFTON is also recalibrating its M&A principles to secure franchises with core fandoms, exemplified by recent investments in studios like Unknown Worlds and Eleventh Hour Games. Furthermore, the company is positioning itself as an AI innovator, leveraging its gaming expertise to advance both in-game AI and physical AI applications. To enhance shareholder value, KRAFTON has committed to a new return policy for 2026–2028, targeting over KRW 1 trillion in buybacks and dividends, marking a 44% increase over the previous three-year period.