Bandai Namco

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Annual Report 2010: Bandai Namco Holdings Inc.

The BANDAI NAMCO Group develops entertainment-related products and services in a wide range of ﬁelds, including toys, game software, arcade game machines, visual content, music content, and amuse- ment facilities. We aim to become a “Globally Recognized Entertainment Group” by establishing a strong operational foundation in Japan while aggressively developing operations in overseas markets to secure “Dreams, Fun and Inspiration” are the Engine of Happiness.

Bandai Namco Holdings Inc. introduced a "Restart Plan" in April 2010 to improve profitability, strengthen financial standing, and transform into a speedy organization, alongside its Mid-term Business Plan (commenced April 2009) for global growth.
The company reorganized its Strategic Business Units (SBUs) from April 1, 2010, establishing a new Content SBU to maximize content value through a horizontal structure focused on content creation and diverse distribution, replacing a previous vertical organization.
Bandai Namco is launching a "PAC-MAN 30th Anniversary Project" in 2010, including new game titles across platforms, character goods, and a new 3D PAC-MAN animation set for release from 2012, with Avi Arad as executive producer.
Net sales for the Visual and Music Content Business decreased by 15.6% year-on-year to ¥29,236 million in 2010, resulting in an operating loss of ¥872 million, down from an operating income of ¥39 million in the previous year.
The Amusement Facility Business experienced a 15.4% year-on-year decrease in net sales to ¥65,363 million and a 27.5% decrease in operating income to ¥285 million in 2010, despite strategic facility closures and efficiency efforts.

Bandai Namco

Report70 pages

Annual Report 2012

The BANDAI NAMCO Group develops entertainment-related products and services in a wide range of ﬁelds, including toys, arcade game machines, home video game software, visual software, network content, and amusement facilities. In April 2012, we started a Mid-term Plan that includes the vision of “Empower, Gain Momentum, Accelerate Evolution.” Aiming to be No. 1 with strong conviction, we are committed to being the “Leading Innovator in Global Entertainment” and recording strong growth.

BANDAI NAMCO Group launched a new Mid-term Plan in April 2012, aiming to be the "Leading Innovator in Global Entertainment" with a vision of "Empower, Gain Momentum, Accelerate Evolution" for sustained growth.
The Group's net sales increased by 12.4% to ¥177,994 million in the fiscal year ended March 31, 2012, with segment income rising 16.7% to ¥16,113 million.
The Content SBU showed the strongest growth, with net sales increasing by ¥45,587 million and segment income by ¥13,911 million in 2012 compared to 2011.
The Toys and Hobby SBU saw strong domestic performance from the Kamen Rider and Super Sentai series, and overseas success with POWER RANGERS SAMURAI toys in North America and character products in Asia.
Key character sales for the Group in 2012 included Mobile Suit Gundam series (¥44.7 billion), Kamen Rider series (¥31.9 billion), and ONE PIECE (¥28.8 billion).

Bandai Namco

Report80 pages

Annual Report 2015

FUN AND OUR MISSION “Dreams, Fun and Inspiration” are the Engine of Happiness. Through our entertainment products and services, BANDAI NAMCO will continue to provide “Dreams, Fun and Inspiration” to people around the world, based on our boundless creativity and enthusiasm. As an entertainment leader across the ages, exploring new areas and heights in entertainment.

Bandai Namco's vision is to be the "Leading Innovator in Global Entertainment" by exploring new areas and heights in entertainment, aiming to expand its business in Asia and achieve growth for the next 10-20 years.
The company achieved solid results in both operational and quantitative areas under its previous Mid-term Plan, driven by the IP axis strategy, and plans to continue this strategy.
Bandai Namco is entering a period where digital networks will be integrated into real life, leading to the creation of the Network Entertainment SBU to develop content and businesses for both digital and real networks.
The Visual and Music Production SBU focuses on entertaining people globally through IP production, with successful examples like "Love Live! School Idol project" and "Mobile Suit Gundam UC (Unicorn) episode 7: Over the Rainbow" contributing to performance.
The company aims for ¥60.0 billion in sales in Asia (including exports) by FY2018.3, expanding popular IPs like "Yo-kai Watch DX" into established brands in the region.

Bandai Namco

Report92 pages

Integrated Report 2017

“Dreams, Fun and Inspiration” are the Engine of Happiness. Through our entertainment products and services, BANDAI NAMCO will continue to provide to people around the world, based on our boundless creativity and enthusiasm. The BANDAI NAMCO Group develops entertainment-related products and services in a wide range of fields, including toys, network content, home video games, arcade games, amusement facilities, and visual and music content.

BANDAI NAMCO's core strategy is the "IP Axis Strategy," which aims to maximize intellectual property value by delivering products and services at optimal times and in optimal business fields. This strategy is considered the primary driver of the Group's growth.
The company is in the final year of its Mid-term Plan (launched April 2015), with a vision of "NEXT STAGE—Empower, Gain Momentum, Accelerate Evolution," and plans to launch a new Mid-term Plan in April 2018.
DRAGON BALL is a key IP, generating ¥61.1 billion in net sales for the Group in FY2017.3, representing 9.9% of consolidated net sales. Initiatives for DRAGON BALL are accelerating globally, particularly in Europe and the Americas.
BANDAI NAMCO is actively investing in VR entertainment, having opened VR ZONE SHINJUKU in July 2017 to commercialize VR experiences and plans to open multiple VR facilities in Japan and overseas.
The Group's net cash from operating activities increased to ¥60,861 million in FY2017.3 (from ¥48,489 million in the previous fiscal year), driven by profit before income taxes and depreciation/amortization.

Bandai Namco

Report100 pages

Integrated Report 2018

I N T E G R AT E D R E P O R T 2 0 1 8 develops entertainment-related toys, network content, home video games, amusement machines, amusement facilities, and visual and music content. Under the Mid-term Plan, which was launched in April 2018, the Group aims to achieve “CHANGE” to progress to the next stage, with a Mid-term Vision of CHANGE for the NEXT: Empower, Gain Momentum, and Accelerate Evolution. “Dreams, Fun and Inspiration”are the Engine of Happiness.

BANDAI NAMCO Group aims for ¥750 billion in net sales and ¥75 billion in operating profit by March 31, 2021, with an operating profit margin and ROE of 10% or more.
The Group's business is segmented into Toys and Hobby, Network Entertainment, and Visual and Music Production, with Network Entertainment encompassing network content, home video games, arcade machines, and amusement facilities.
In FY2018.3, amusement facilities generated ¥64.2 billion in sales from 1,870 facilities (293 directly managed, 1,563 revenue-sharing), while amusement machines generated ¥28.2 billion.
BANDAI NAMCO Group was ranked among the top global app market publishers in 2017 based on revenue for iOS and Google Play, with Tencent being the top publisher.
The Group emphasizes work-life balance through systems like extended childcare leave, flextime, shorter working hours, and support for family caregiving, exceeding legal requirements.

Bandai Namco

Report27 pages

Fact Book 2019

1 BANDAI NAMCO Group Outline 3 Related Market Data Group Organization Toys and Hobby 01 Overview of Group Organization 20 Toy Market Results of Operations Figure Market 02 Consolidated Business Performance Capsule Toy Market Management Indicators Card Product Market 03 Sales by Category 22 Candy Toy Market Children’s Lifestyle (Sundries) Market Products ...

The DRAGON BALL series was BANDAI NAMCO Group's top-performing IP in FY2019.3, generating ¥129.0 billion in groupwide sales, a significant increase from ¥97.9 billion in FY2018.3.
The Mobile Suit Gundam series also showed strong growth, with groupwide sales increasing from ¥68.3 billion in FY2018.3 to ¥79.3 billion in FY2019.3.
The Toys and Hobby Unit's sales of KAMEN RIDER series in Japan increased from ¥24.8 billion in FY2018.3 to ¥27.3 billion in FY2019.3, while the Super Sentai series saw a decrease from ¥9.1 billion to ¥6.0 billion in the same period.
Cumulative worldwide shipments of the Tamagotchi (March 2004 to March 2019) reached 42.33 million units, following the first-generation Tamagotchi's 40.00 million units shipped between November 1996 and March 1999.
The Real Entertainment Unit's amusement machine sales increased from ¥28.2 billion in FY2018.3 to ¥35.6 billion in FY2019.3, while amusement facilities sales slightly increased from ¥64.2 billion to ¥66.8 billion.

Bandai Namco

Report125 pages

Integrated Report 2020

I N T E G R AT E D R E P O R T 2 0 2 0 The BANDAI NAMCO Group develops entertainment-related products and services in a wide range of fields, including toys, network content, home video games, amusement machines, amusement facilities, and visual and music content. “Dreams, Fun and Inspiration” are the Engine of Happiness.

BANDAI NAMCO Group's Mid-Term Plan (April 2018-March 2021) aims to maximize IP value, expand globally, and develop high-growth regions/businesses, with a consolidated net sales forecast of ¥650,000 million and segment profit of ¥50,000 million for the fiscal year ending March 31, 2021.
The company is strategically expanding in North America and China, focusing on Japanese IP, enhancing e-commerce, and bolstering sales to mature fans, including a joint venture with Shueisha Inc. established in 2019.
BANDAI NAMCO's Toys and Hobby unit is celebrating the 40th anniversary of Gundam plastic models with strategic product launches, large-scale promotions, and media collaborations, while also expanding production facilities in Japan to meet overseas demand.
In 2020, BANDAI CO., LTD. partnered with TOEI COMPANY, LTD. to open KAMEN RIDER STORE TOKYO, the world's first official Kamen Rider flagship store, targeting a wide range of customers from children to adults.
The company views human resources as its most important asset, implementing performance-linked remuneration, systems for idea proposals across departments, and a group-wide recognition system (BANDAI NAMCO Awards) to foster innovation and employee engagement.

Bandai Namco

Report32 pages

Bandai Namco Group Fact Book 2020

01 Consolidated Business Performance / 03 Sales by IPs / Toys and Hobby Unit 05 Network Entertainment Unit 06 Real Entertainment Unit / Visual and Music Production Unit / IP Creation Unit 08 Plastic Model Market / Figure Market / Capsule Toy Market / Card Product Market 09 Candy Toy Market / Children’s Lifestyle (Sundries) Market / Babies’ / Children’s Clothing Market Top Publishers in the Global App Market BANDAI NAMCO Group 10 Home Video Game Market 10 Amusement Machine Market /...

Bandai Namco Group's Toys and Hobby Unit has achieved significant cumulative shipment volumes for key product lines as of March 2020: Gundam plastic models (696.73 million units), Ultraman soft figures (98.77 million units), Super Sentai series robots (30.45 million units), and Digital Monsters (14.15 million units).
The Network Entertainment Unit's sales for network content decreased from ¥211.1 billion in FY2019.3 to ¥200.9 billion in FY2020.3, while home video game sales also slightly declined from ¥102.1 billion to ¥99.0 billion in the same period.
As of March 2020, Bandai Namco Rights Marketing Inc. reported a cumulative total of 492,924,783 fee-based viewings for on-demand animation delivery since October 2002, with 4,508 productions (71,739 episodes) available.
Bandai Namco Group was formed in September 2005 through the management integration of BANDAI and NAMCO, establishing NAMCO BANDAI Holdings Inc.
The Japanese figure market reached ¥30.5 billion in FY2019, while the digital card market, where Bandai holds a significant share (60.8% in FY2019), was ¥24.7 billion in FY2019.

Bandai Namco

Report16 pages

Bandai Namco Group Fact Book 2021

1 BANDAI NAMCO Group Outline 01 Consolidated Business Performance / 03 Sales by IPs / Facts & Figures Entertainment Unit (Digital Business) / Entertainment Unit (Toys and Hobby Business) 06 IP Production Unit (Visual and Music Business / Creation Business) / IP Production Unit (Visual and Music Business) / IP Production Unit (Creation Business) / Amusement Unit Entertainment Unit (Digital Business) 07 Game App Market / Top Publishers in the Global App Market / Home Video Game Market ...

Bandai Namco Group's top-performing IP by sales (worldwide) in FY2021.3 was DRAGON BALL series at ¥127.4 billion, followed by Mobile Suit Gundam series at ¥95.0 billion and ONE PIECE at ¥38.0 billion.
Network content sales (digital business) grew from ¥200.9 billion in FY2020.3 to ¥207.7 billion in FY2021.3, while home video game sales increased from ¥99.0 billion to ¥118.1 billion in the same period.
Amusement unit sales declined significantly from FY2020.3 to FY2021.3, with amusement machines dropping from ¥27.1 billion to ¥16.7 billion and amusement facilities from ¥64.7 billion to ¥47.1 billion.
Bandai Namco Group was ranked 6th globally among app market publishers in 2020, behind Nintendo, Playrix Ireland, Koei Tecmo, Activision Blizzard, and Zynga.
The company has a strong history of product longevity, with cumulative shipments including 2.65 billion candy toys (since 1995), 101.87 million Ultraman soft figures (since 1983), and 30.89 million Super Sentai series robots (since 1979).

Bandai Namco

Report55 pages

Integrated Report 2023

オンプロダクト-スタンドードタイプ英語版オンプロダクト-ミニラベル英語版<sub>（印刷スペースが無い場合）</sub> https://www.bandainamco.co.jp/ 4C Bandai Namco exists to share dreams, fun and inspiration with people around the world. Connecting people and societies in the enjoyment of uniquely entertaining products and services, we’re working to create a brighter future for everyone.

Bandai Namco Group's financial strategy aims to secure one year of labor costs (¥80.0 billion to ¥90.0 billion) and one to one-and-a-half months of working capital (approximately ¥100.0 billion) for stable operations.
The company plans ¥40.0 billion in strategic investment to advance its IP axis strategy.
Bandai Namco is standardizing information security across Group companies, with a test opening planned for October 2023, and is enhancing IT literacy through e-learning.
The company is actively expanding the global reach of its Gundam and ONE PIECE IPs, particularly in North America and Europe, through online distribution and collaborations with local companies.
Bandai Namco is addressing social issues through initiatives like plastic recycling campaigns with THE IDOLM@STER SHINY COLORS, and research into using games to solve social problems with Aoyama Gakuin University.

Bandai Namco

Report16 pages

Bandai Namco Group Fact Book 2022

www.bandainamco.co.jp TABLE OF CONTENTS 1 Bandai Namco Group Outline 01 Consolidated Business Performance / Entertainment Unit (Digital Business) 04 Entertainment Unit (Toys and Hobby Business) 06 IP Production Unit (Visual and Music Business / Entertainment Unit (Digital Business) Entertainment Unit (Toys and Hobby Business) 09 Plastic Model Market / Figure Market / Capsule Toy Market / Card Product Market Children’s Lifestyle (Sundries) M...

Bandai Namco Group's top-performing IPs by sales in FY2022.3 were DRAGON BALL series (¥127.6 billion), Mobile Suit Gundam series (¥101.7 billion), and ONE PIECE (¥44.1 billion).
The Digital Business segment saw a decrease in network content sales from ¥207.7 billion in FY2021.3 to ¥185.5 billion in FY2022.3, but home video game sales increased significantly from ¥118.1 billion to ¥174.4 billion in the same period.
As of March 2022, Bandai Namco Entertainment Inc. had 34 game app titles each on Google Play and the App Store, and 5 social media titles in Japan.
The Toys and Hobby Business unit has achieved substantial cumulative shipment volumes for key products, including 2,699.59 million candy toys (since 1995) and 104.93 million Ultraman soft figures (since 1983).
The Amusement Unit's sales increased from ¥63.8 billion in FY2021.3 to ¥82.3 billion in FY2022.3, with amusement facilities contributing the majority of sales (¥61.5 billion in FY2022.3).

Bandai Namco

Report16 pages

Bandai Namco Group Fact Book 2023

www.bandainamco.co.jp TABLE OF CONTENTS 01 Consolidated Business Performance / 03 Sales by IPs / Entertainment Unit (Digital Business) 04 Entertainment Unit (Toys and Hobby Business) 06 IP Production Unit / Amusement Unit Entertainment Unit (Digital Business) 07 Game App Market / Home Video Game Market Entertainment Unit (Toys and Hobby Business) 09 Plastic Model Market / Figure Market / Capsule Toy Market / 10 Candy Toy Market / Children’s Lifestyle (Sundries) Mar...

Bandai Namco Group's history includes the independent founding of Bandaiya in 1950 (later BANDAI) and Nakamura Manufacturing Ltd. in 1955 (later NAMCO), with significant milestones like PAC-MAN's introduction in 1980 and Tamagotchi's launch in 1996.
The Gundam series is a major IP for Bandai Namco, with cumulative plastic model shipments reaching 761.11 million units by March 2023, including 577.05 million Real series and 1.27 million SD series units.
Bandai Namco's Toys and Hobby Business saw significant sales from the Gundam series (¥60.5 billion in FY2023.3, up from ¥44.2 billion in FY2022.3) and KAMEN RIDER series (¥23.0 billion in FY2023.3, up from ¥22.8 billion in FY2022.3).
The company's home video game titles have achieved substantial cumulative shipments, including the TEKKEN series (55.00 million units by March 2023) and the Super Robot Wars series (20.24 million units by March 2023).
Bandai Namco is actively engaged in ESG initiatives, including sustainability activities utilizing IP to reduce environmental burdens (e.g., clothing donations for upcycling, plastic recycling PR with the Ministry of the Environment) and regional contribution activities like the Gundam Educational Program.

Bandai Namco