Annual Report 2010: Bandai Namco Holdings Inc.

Key insights

5 takeaways · ~2 min read

01
Bandai Namco Holdings Inc. introduced a "Restart Plan" in April 2010 to improve profitability, strengthen financial standing, and transform into a speedy organization, alongside its Mid-term Business Plan (commenced April 2009) for global growth.See it on page 3
02
The company reorganized its Strategic Business Units (SBUs) from April 1, 2010, establishing a new Content SBU to maximize content value through a horizontal structure focused on content creation and diverse distribution, replacing a previous vertical organization.See it on page 16
03
Bandai Namco is launching a "PAC-MAN 30th Anniversary Project" in 2010, including new game titles across platforms, character goods, and a new 3D PAC-MAN animation set for release from 2012, with Avi Arad as executive producer.See it on page 20
04
Net sales for the Visual and Music Content Business decreased by 15.6% year-on-year to ¥29,236 million in 2010, resulting in an operating loss of ¥872 million, down from an operating income of ¥39 million in the previous year.See it on page 38
05
The Amusement Facility Business experienced a 15.4% year-on-year decrease in net sales to ¥65,363 million and a 27.5% decrease in operating income to ¥285 million in 2010, despite strategic facility closures and efficiency efforts.See it on page 38

Summary

The BANDAI NAMCO Group develops entertainment-related products and services in a wide range of ﬁelds, including toys, game software, arcade game machines, visual content, music content, and amuse- ment facilities. We aim to become a “Globally Recognized Entertainment Group” by establishing a strong operational foundation in Japan while aggressively developing operations in overseas markets to secure “Dreams, Fun and Inspiration” are the Engine of Happiness.