The Road to Nordic Game 2024 initiative serves as a strategic support program designed to increase the international visibility of Hamburg-based game developers. By providing a dedicated exhibition space at the Nordic Game Conference, which is scheduled for May 21–24, 2024, the program aims to facilitate networking and business development opportunities for local indie studios within the broader Nordic and European games industry.
The program offers four selected Hamburg-based studios or developers a complimentary booth space at the conference. Selected participants receive two exhibitor passes per team, access to the Developer Showcase, and entry to key networking and business events, including the Publisher & Investor Day Zero and the MeetToMatch platform. These resources are intended to help developers connect with publishers, investors, and press representatives to advance their commercial prospects.
Eligibility is restricted to commercially oriented game companies with headquarters or branch offices in Hamburg. Applicants must possess a playable version of their game to be eligible for the booth, and preference is given to projects currently without a publisher. Interested parties were required to submit applications by April 10, 2024, for a competitive selection process managed by Gamecity Hamburg. This initiative reflects a broader regional effort to foster the growth of the local games ecosystem through targeted international exposure and professional development support.