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Information on Planned Game Premieres and Current Sales Potential: Report No. 22/2017
PlayWay S.A. outlines its strategic release schedule and market positioning for the second quarter of 2017, focusing on a diverse portfolio of simulation and adventure titles. The primary objective is to provide transparency regarding upcoming software launches and the commercial viability of existing intellectual properties. The release pipeline through July 31, 2017, emphasizes the PC platform, featuring high-profile titles such as Discovery Gold Rush, Project Remedium, and the highly anticipated Car Mechanic Simulator 2018, the latter of which includes planned downloadable content featuring licensed brands like Mazda and Dodge. Mobile expansion remains a secondary focus, with cross-platform releases scheduled for titles like Dracula Hotel and Farm Expert 2017. The sales potential of the company’s catalog is quantified through Steam Wishlist data, which serves as a leading indicator of consumer interest and future revenue. Hard West leads the portfolio with over 173,000 wishlist additions, followed closely by 911 Operator at 128,000 and Car Mechanic Simulator 2015 at 110,000. Notably, the unreleased title Agony demonstrates significant pre-launch momentum with over 97,000 interested users. These figures reflect the company's strength in the simulation genre and its ability to maintain long-term engagement with established franchises. The scope of this disclosure is limited to confirmed PC and mobile launches, excluding console titles currently undergoing certification with Sony or Microsoft. This suggests that the actual volume of releases for the period may exceed the current list pending successful platform approvals. By utilizing digital storefront metrics as a primary data source, the management provides a data-driven outlook on the company's short-term growth prospects within the global digital distribution market.
PlayWayJan 2017
Legal
Raport Bieżący Nr 39/2019: Post-Premier Sales – Car Mechanic Simulator (Console)
PlayWay S.A. released initial performance metrics for the console adaptation of Car Mechanic Simulator following its first 72 hours on the market in June 2019. The data indicates a strong commercial reception for the Xbox One version, which recorded over 23,000 digital downloads and generated estimated gross revenue exceeding 650,000 USD within the three-day launch window. While specific sales figures for the PlayStation 4 version were unavailable at the time of the announcement, market trends suggested a potentially larger reach on that platform due to its higher hardware install base. The physical retail segment, managed by Koch Media GMBH, showed early signs of high demand with over 1,500 activations recorded shortly after launch. An initial production run of 70,000 physical units was split between platforms, with 35% allocated to Xbox One. Management determined within two days of release that this initial supply was insufficient to meet market interest, prompting plans for additional production runs. PlayWay maintains exclusive digital publishing rights for the base game and all subsequent downloadable content. Future strategy for the title involves long-term marketing support modeled after the successful PC version, alongside the release of localized language patches and a steady stream of DLC. The commercial success of this launch has influenced broader corporate strategy, leading the company to accelerate development schedules for other major console ports. This shift aims to strengthen the internal publishing portfolio and capitalize on the proven profitability of bringing established PC intellectual properties to the console market.
PlayWayJun 2019
Legal
Raport Bieżący Nr 40/2019: Post-Premier Sales – Car Mechanic Simulator (Console) & Cooking Simulator
PlayWay S.A. released post-launch sales performance data for two of its major simulation titles, Car Mechanic Simulator and Cooking Simulator, highlighting significant commercial success and rapid cost recovery. During the month of June 2019, the console versions of Car Mechanic Simulator for Xbox One and PlayStation 4 achieved over 43,000 digital downloads. This performance generated gross revenue exceeding 1.3 million USD, a figure that notably excludes physical retail sales for the PlayStation 4 platform due to pending data. The financial efficiency of the console port for Car Mechanic Simulator is particularly evident in its development-to-revenue ratio. Total production costs for the console versions remained below 500,000 PLN. These expenses were fully recouped through pre-orders alone, ensuring the title reached profitability prior to its official release date. This indicates a high level of market anticipation and a successful transition of the franchise from PC to home consoles. In addition to the console performance of the mechanic franchise, the update confirms that Cooking Simulator reached a significant sales milestone. As of early July 2019, the title surpassed 150,000 copies sold. These figures reflect the company's strong position within the simulation genre during the mid-2019 period, demonstrating the global appeal of its niche titles across both PC and console segments. The data underscores a business model focused on low-cost production relative to high-volume digital distribution and rapid capital return.
PlayWayJul 2019
Legal
Raport Bieżący Nr 10/2018
PlayWay S.A. outlines its strategic release schedule and market potential for the first half of 2018, focusing on a diverse portfolio of simulation and horror titles across PC, console, and mobile platforms. The primary objective is to provide transparency regarding upcoming product launches and the current consumer interest levels reflected in digital storefront metrics. The scope of the data covers global digital distribution, specifically targeting the PC, Xbox One, PlayStation 4, Android, and iOS market segments. The release roadmap for the upcoming six months highlights ten major titles, including high-profile projects such as Agony, House Flipper, and Phantom Doctrine. Notably, the strategy emphasizes cross-platform expansion, with established hits like Gold Rush: The Game and Car Mechanic Simulator 2018 being ported to consoles and mobile devices to maximize lifecycle revenue. This multi-platform approach is a central component of the company’s growth strategy during this period. To quantify sales potential, the analysis utilizes Steam Wishlist data as a primary performance indicator. This methodology provides a transparent look at pre-release demand and long-term interest in existing titles. Leading the portfolio is Car Mechanic Simulator 2018 with over 200,000 wishlist additions, followed closely by the unreleased horror title Agony at approximately 170,000. Other significant contributors to the company's pipeline include House Flipper and UBOOT, which show strong pre-launch momentum. These figures serve as a benchmark for investor expectations, illustrating a robust pipeline of twenty-five titles with varying degrees of market penetration and anticipated commercial success.
PlayWayFeb 2018