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NEXON Co.
Nexon achieved a strong financial performance in the first quarter of 2015, generating ¥52.0 billion in revenue and ¥22.2 billion in operating income. These results surpassed the company’s initial projections, driven primarily by robust engagement within the Chinese and Korean markets. This growth trajectory is supported by a strategic commitment to a quality-first development model, which includes the recent acquisition of Boolean Games and a deliberate expansion of the company’s mobile and PC title pipeline. To further enhance shareholder value, the organization has initiated a share buyback program.
The company’s long-term strategy emphasizes high-return investments, particularly regarding the mobile title DomiNations. Management reports that the game is currently in the early stages of its content lifecycle, with retention metrics justifying sustained marketing expenditures. Looking toward future growth, the development pipeline remains focused on key upcoming releases such as MapleStory2 and Durango. While the company anticipates a full-year consolidated tax rate of approximately 20%, it acknowledges ongoing challenges in the Japanese market, where year-over-year revenue is expected to decline due to the limited contribution of Cross Legion during the second quarter.
Spanning global operations with a specific focus on Asian markets, these results reflect a period of transition toward mobile-centric growth. The company maintains a disciplined approach to capital allocation and content development, balancing the pursuit of new intellectual property with the optimization of existing assets. Despite regional headwinds in Japan, the overall outlook remains positive as the company leverages its core franchises to sustain momentum throughout the remainder of the fiscal year.
NEXON Co. · 2014