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Kadokawa Dwango Corporation
Distilling the key insights…
The KADOKAWA DWANGO medium-term vision for the fiscal years ending March 2016 through March 2018 outlines a strategic roadmap focused on aggressive investment, business cultivation, and eventual monetization of new services. The primary objective is to transition from a period of initial investment to a phase of significant growth, targeting a revenue increase from 200 billion yen in 2016 to 230 billion yen by 2018, with operating income projected to rise from 7 billion yen to between 18 and 20 billion yen over the same period.
The strategy centers on four key growth pillars: the expansion of the Books and IP business, the development of a comprehensive game information portal, the scaling of the niconico portal business, and entry into the educational sector. In the Books and IP segment, the company aims to centralize intellectual property management and leverage electronic delivery platforms like Book Walker to create high-value content. The game information portal strategy seeks to integrate online and offline media—including Famitsu and niconico—to build a massive, reciprocal community of 20 million users.
Technological infrastructure and human capital are critical to this vision. The company plans to expand its engineering team to 400 members by March 2016 to support the development of new smartphone-oriented services and improve server efficiency. Simultaneously, the educational business will utilize the existing niconico user base and the expertise of newly acquired entities like Vantan to develop work-related and general education models. By integrating these diverse segments, the company intends to foster synergy between its publishing, digital media, and live event capabilities to secure a dominant market position.
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