The 2016 annual results for IGG Inc. demonstrate a period of significant financial expansion and operational success, driven primarily by the global performance of the mobile strategy title Lords Mobile. The company achieved a record-high annual revenue of US$322.1 million, representing a 99% year-over-year increase, while net profit rose by 184% to US$71.6 million. This growth trajectory was supported by a diversified portfolio, with Lords Mobile contributing 39% of total revenue, followed by Castle Clash at 42% and Clash of Lords at 10%.
Geographically, the company maintains a broad international footprint, generating revenue across more than 200 countries. Revenue distribution is balanced across key regions, with Asia accounting for 31%, Europe for 32%, and North America for 31%. To support this global reach, IGG operates a decentralized network of research, development, and localized operation centers spanning Mainland China, Singapore, the Philippines, the United States, Japan, and the Middle East.
The company’s methodology for sustained growth centers on high-quality game development and aggressive, localized marketing. In 2016, IGG increased its selling and distribution expenses to US$80.1 million to facilitate the global promotion of its titles. Despite higher marketing and personnel costs, the company maintained a strong net profit margin of 22% and a gross profit margin of 68%.
Looking forward, the company intends to leverage its robust cash position—supported by a 2016 year-end cash balance of US$184.1 million—to fund further research and development in strategy, tile-matching, and casino genres. Management remains focused on optimizing the user experience through cross-platform, multi-language mega-servers and expanding marketing efforts to include offline events and social media influencers to capitalize on the projected growth of the global mobile gaming market.
