37 Interactive Entertainment 2024 Annual Report Summary

Key insights

6 takeaways

01
Online games generated 99.15% of 2024 operating revenue, and mobile games 96.80%.See it on page 20
02
Full-year 2024 operating revenue rose 5.40% to RMB17,440,957,495.58, while net profit attributable to shareholders rose 0.54% to RMB2,673,021,327.30.See it on page 5
03
Domestic revenue grew 9.12% to RMB11,719,192,858.18, while overseas revenue fell 1.47% to RMB5,721,764,637.40.See it on page 21
04
The company says over 80% of its 2D art assets for publishing are now generated with AI support, and more than 70% of in-game advertising videos involve AI in their generation.See it on page 16
05
The auditor issued an unqualified opinion with an emphasis of matter paragraph tied to a CSRC investigation with no definitive conclusion yet.See it on page 66
06
Operating cash flow fell 4.74% to RMB2,997,982,682.73, and net cash used in investing activities widened to RMB-3,408,196,624.12.See it on page 78

Summary

37 Interactive Entertainment Network Technology Group Co., Ltd., a Shenzhen-listed (002555) online game developer and publisher, released its 2024 annual report summary in April 2025. The company reported 2024 operating revenue of RMB17,440,957,495.58, up 5.40% year over year, and net profit attributable to shareholders of RMB2,673,021,327.30, up 0.54%. Online games made up 99.15% of operating revenue, with mobile games at 96.80%. Domestic revenue was RMB11,719,192,858.18 (up 9.12%) and overseas revenue was RMB5,721,764,637.40 (down 1.47%). The report states that the auditor issued an unqualified opinion with an emphasis of matter paragraph concerning a China Securities Regulatory Commission investigation that has not reached a conclusion. The company also reports using AI tools across game development, with its self-developed model "Xiao Qi" and more than 40 AI capabilities. Its proposed final dividend is RMB3.70 per 10 shares. Cash flow from operating activities was RMB2,997,982,682.73, down 4.74%.