GREE is prioritizing the RPG genre to drive FY2017 growth, citing its market dominance in Japan, resilience to trends, and internal development efficiencies.
See it on page 2The company expects a ¥1.0 billion decline in operating income for Q2 due to strategic investments in advertising, rental costs, and goodwill amortization.
See it on page 2Key RPG titles in the development pipeline include Senki Zesshou SYMPHOGEAR XD Unlimited, Rara-MAGI, Another Eden, and A Farewell to Arms.
See it on page 1GREE plans to capture early VR market share by partnering with arcade operators and IP-rich companies, though these ventures will not materially impact FY2017 earnings.
See it on page 1Management anticipates a recovery in game-business earnings and an uptick in coin consumption starting in Q2.
See it on page 2The company is leveraging a multi-layered content strategy for its RPGs, incorporating character development, theme music, and real-world events to sustain player engagement.
See it on page 2The briefing clarified GREE’s strategic focus for FY2017, emphasizing a concentrated investment in role‑playing games (RPGs) and an emerging virtual reality (VR) segment. The company highlighted its development pipeline—titles such as Senki Zesshou SYMPHOGEAR XD Unlimited, Rara‑MAGI, Another Eden, and A Farewell to Arms—all classified under the RPG umbrella. GREE explained that earnings for these titles hinge on content consumption patterns, with a multi‑layered approach to character development, abilities, backstories, theme music, and real‑world events designed to sustain player engagement.
Release timing for the two first‑quarter titles was coordinated with co‑development partners, reflecting a collaborative approach to product launch. Regarding VR, GREE anticipates the emergence of at least two major platforms within the next couple of years and plans to partner with arcade operators and IP‑rich companies to capture early market share, positioning VR as a future earnings contributor once platforms mature.
The briefing acknowledged a decline in overall coin consumption, projecting an uptick in the second quarter and urging stakeholders to monitor net sales results. GREE justified its heavy RPG focus by citing the genre’s dominance in Japan’s market scale, resilience to trend shifts, and operational efficiencies gained from concentrated development expertise. The company also outlined a forecasted ¥1.0 billion operating income decline in Q2, attributing it to planned strategic investments and cost factors such as advertising, rental expenses, and goodwill amortization. Finally, GREE expressed confidence in a game‑business earnings recovery for FY2017, with top‑line growth expected from Q2 onward, while noting that VR and other new ventures would not yet materially impact earnings within the fiscal year.