The Hamburg Games Conference 2024, held on March 5–6, serves as a significant B2B event for the European games industry, with a specific thematic focus on investment within the sector. To support the local ecosystem, Gamecity Hamburg implemented the Road to Hamburg Games Conference program, which provided selected Hamburg-based indie developers and studios with complimentary exhibition space at the Altonaer Museum.
The initiative aimed to increase the visibility of regional talent by offering a comprehensive support package. Selected participants received dedicated spots in the expo area, two exhibitor passes per team, access to the event’s professional matchmaking system, and promotional support through Gamecity Hamburg’s social media channels. Eligibility was restricted to commercially oriented, Hamburg-based entities that possessed a playable version of their game for the conference.
This program reflects a broader regional strategy to foster growth and international networking for local developers. By facilitating direct access to a major industry conference, the initiative seeks to bridge the gap between independent creators and potential investors. The application process for the 2024 edition concluded on January 21, 2024, underscoring the organization's ongoing commitment to integrating Hamburg’s game development community into the global market through structured professional development and exhibition opportunities.