ReportIDC España
Observatorio de Piratería y Hábitos de Consumo de Contenidos Digitales: España
1 Jan 201127 pages~51 min full read
In the first half of 2011, digital piracy in Spain reached a total value of €5.23 billion, which is nearly four times the €1.54 billion generated by legitimate market sales.
See it on page 2Music piracy is the most severe sector, with a 98.2% piracy rate accounting for €2.75 billion in lost potential revenue.
See it on page 3Film piracy accounts for 73.9% of the market, representing a value of €1.40 billion in illicit consumption.
See it on page 2Video games show a 61.7% piracy rate, indicating that more than half of the sector's potential market value is lost to illegal activity.
See it on page 3Illicit consumption across all digital sectors is driven by the pervasive use of both peer-to-peer networks and direct-download websites.
See it on page 16The study utilized a statistically representative sample of 3,000 Spanish adults aged 16–55, achieving a ±1.8% margin of error at a 95% confidence level.
See it on page 10The study quantifies the scale of digital‑content piracy in Spain during the first half of 2011 and demonstrates that illicit consumption far exceeds legitimate market activity. Pirated material was valued at €5.23 billion, representing roughly 77 % of the legal turnover of €1.54 billion and approaching four times the revenue generated by lawful sales. The incidence of piracy varies markedly across sectors: music reaches a 98.2 % piracy rate amounting to €2.75 billion, films register 73.9 % (€1.40 billion), and video games show 61.7 % of their market value being pirated, with books trailing behind the other categories.
The analysis draws on a statistically representative online panel of 3,000 Spanish adults aged 16‑55, balanced by gender (49 % men, 51 % women) and regional distribution. The sample achieves a ±1.8 % margin of error at the 95 % confidence level, with weighting and bias‑correction procedures applied through iterative proportional fitting and adjustments for demographic, capture‑probability, and source‑selection effects. Recruitment employed a multi‑partner random‑digit‑dialing telephone approach, and participants were incentivised to ensure high engagement, providing a robust foundation for assessing consumption and piracy behaviours.
Survey instruments captured device penetration, the split between peer‑to‑peer and direct‑download mechanisms, and detailed recall of download and streaming volumes for music, film, video‑games and books on a quarterly or bi‑weekly basis. Findings reveal pervasive use of both P2P networks and direct‑download sites, underscoring the breadth of illegal access across multiple device types. The high piracy ratios, especially in music and film, suggest that traditional revenue models are being undermined, prompting a need for revised industry strategies, stronger enforcement, and alternative distribution frameworks to align consumer habits with sustainable market growth.
