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NEXON Co.
Nexon achieved record-breaking financial performance throughout 2020, generating ¥293 billion in annual revenue, an 18% increase over the previous year. This growth was underpinned by a strategic focus on cultivating massive, long-term virtual worlds, with core franchises such as MapleStory, Dungeon&Fighter, KartRider, and Sudden Attack serving as the primary engines for sustained profitability. These titles have collectively generated over $1.9 billion in lifetime revenue, demonstrating the enduring appeal of the company’s established intellectual property.
The company’s operational strategy successfully transitioned these core franchises onto mobile platforms, which accounted for 33% of total annual revenue and experienced a 60% surge compared to the prior year. Geographically, Korea remains the dominant market, contributing 56% of total revenue. While the fourth quarter saw a 35% year-over-year revenue increase, the company reported a net loss of ¥29.78 billion for the period. This quarterly deficit was primarily attributed to significant deferred tax liabilities and foreign exchange-related finance costs rather than operational underperformance.
Looking toward the future, the company remains committed to its strategy of prioritizing fewer, larger virtual worlds to drive multi-platform expansion. While management anticipates continued strength in the Korean market for the first quarter of 2021, they remain cautious regarding potential revenue offsets stemming from declining performance in the Chinese market and rising operational costs. Despite these short-term headwinds, the company maintains a robust financial position, evidenced by annual operating cash flow reaching ¥137.6 billion, providing a stable foundation for ongoing investments in new intellectual property and continued growth across global markets.
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