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Nielsen Sports & Entertainment

Organization2 documents

Nielsen Sports & Entertainment is the sports and entertainment measurement and consulting arm of Nielsen. It publishes reports on the esports sector in Italy, including annual landscape studies for 2021 and 2022.

Documents

Cover of Landscape del Settore Esports in Italia 2021
Report22 pages

Landscape del Settore Esports in Italia 2021

The 2021 landscape report on the Italian esports sector provides a comprehensive economic analysis of the industry’s impact, growth trajectory, and operational structure.

  • The Italian esports sector generated a total economic impact of 45 to 47 million euros in 2021.
  • Direct economic impact reached 30 to 31 million euros, with esports teams accounting for 65% of this total.
  • Indirect economic impact exceeded 15 million euros, with publishers driving 80% of secondary expenditures.
IIDEA – Italian Interactive Digital Entertainment AssociationNov 2022
Cover of Landscape del Settore Esports in Italia 2022
Report22 pages

Landscape del Settore Esports in Italia 2022

The 2022 landscape analysis of the Italian esports sector provides a comprehensive evaluation of the industry’s economic impact, stakeholder perceptions, and market growth.

  • The Italian esports sector generated a total economic impact of 47 to 51 million euros in 2022, marking a 4% year-over-year increase.
  • Direct economic impact reached 38 million euros, with esports teams accounting for 55% of that total, while indirect impact exceeded 10 million euros, driven primarily by publishers at 64%.
  • The industry exhibits high operational efficiency, with a value added per employee ranging from 143,000 to 145,000 euros.
IIDEANov 2022