Financial Reports·Updated Mar 17, 2026 by Apptica
Mid-core titles dominated Q2 2022 revenue, led by 'Rise of Kingdoms' which generated $179.5 million.
King was the highest-grossing publisher during the period, earning over $264 million across four leading titles.
Top-earning games outside the mid-core category included 'Candy Crush Saga' ($122 million), 'Coin Master' ($99.2 million), and 'Roblox' ($68.1 million).
Organic traffic accounted for 70–95% of user acquisition for the majority of top-performing titles, significantly outpacing paid marketing channels.
Market success remains highly concentrated, with a small group of publishers like Lilith Games ($254.6 million) and Playrix ($182.8 million) capturing the bulk of revenue.
Studios headquartered in the United States held the most top-10 positions (17), followed by significant contributions from developers in Finland, Singapore, Hong Kong, and Israel.
Casual games like 'Homescapes' and 'Gardenscapes' each surpassed $20 million in revenue, while casino titles like 'Slotomania' generated between $10 million and $30 million.
Mid-core titles dominated Q2 2022 revenue, led by 'Rise of Kingdoms' which generated $179.5 million.
King was the highest-grossing publisher during the period, earning over $264 million across four leading titles.
Top-earning games outside the mid-core category included 'Candy Crush Saga' ($122 million), 'Coin Master' ($99.2 million), and 'Roblox' ($68.1 million).
Organic traffic accounted for 70–95% of user acquisition for the majority of top-performing titles, significantly outpacing paid marketing channels.
Market success remains highly concentrated, with a small group of publishers like Lilith Games ($254.6 million) and Playrix ($182.8 million) capturing the bulk of revenue.
Studios headquartered in the United States held the most top-10 positions (17), followed by significant contributions from developers in Finland, Singapore, Hong Kong, and Israel.
Casual games like 'Homescapes' and 'Gardenscapes' each surpassed $20 million in revenue, while casino titles like 'Slotomania' generated between $10 million and $30 million.