Updated Mar 23, 2026 by GREE
GREE is transitioning to an in-house development model for console titles, utilizing external contractors to address current expertise gaps while focusing on long-term IP cultivation.
Outside-app payment methods have been fully implemented across all major mobile titles and the VTuber platform, directly contributing to improved operating margins.
The VTuber production arm is projected to reach full-year profitability by FY2027 as high-margin merchandise and live events offset initial talent acquisition costs.
The company is shifting its investment business exit strategy from IPOs to M&A to better align with current market conditions.
Generative AI is being integrated into game development, VTuber content creation, and digital transformation services to improve operational efficiency and service quality.
Management plans to counter the structural earnings decline in the smartphone segment by prioritizing long-term engagement features and continuous RPG title launches.
GREE is transitioning to an in-house development model for console titles, utilizing external contractors to address current expertise gaps while focusing on long-term IP cultivation.
Outside-app payment methods have been fully implemented across all major mobile titles and the VTuber platform, directly contributing to improved operating margins.
The VTuber production arm is projected to reach full-year profitability by FY2027 as high-margin merchandise and live events offset initial talent acquisition costs.
The company is shifting its investment business exit strategy from IPOs to M&A to better align with current market conditions.
Generative AI is being integrated into game development, VTuber content creation, and digital transformation services to improve operational efficiency and service quality.
Management plans to counter the structural earnings decline in the smartphone segment by prioritizing long-term engagement features and continuous RPG title launches.