eSports & Streaming·Updated Mar 17, 2026 by Stream Hatchet
Global live-streaming viewership reached 8.2 billion hours in Q1 2024, marking a 10% year-over-year increase and the first Q1 growth since 2021.
Twitch maintains a 69% market share, though its dominance is being challenged by YouTube Gaming, Kick, and Steam, the latter of which doubled its hours watched this quarter.
Twitch’s exit from South Korea triggered a successful migration of viewers to local platforms, specifically AfreecaTV and the rapidly growing Chzzk.
Palworld became the quarter's top game launch with 95 million hours watched in its first 30 days, while Grand Theft Auto V reclaimed the top spot for overall viewership.
The First-Person Shooter (FPS) genre led all content categories in Q1 2024, bolstered by major esports tournaments for Counter-Strike and VALORANT.
Co-streaming remains a critical growth strategy for top creators, while the female and VTuber segments saw significant expansion driven by trending titles like Palworld and GTA V.
Global live-streaming viewership reached 8.2 billion hours in Q1 2024, marking a 10% year-over-year increase and the first Q1 growth since 2021.
Twitch maintains a 69% market share, though its dominance is being challenged by YouTube Gaming, Kick, and Steam, the latter of which doubled its hours watched this quarter.
Twitch’s exit from South Korea triggered a successful migration of viewers to local platforms, specifically AfreecaTV and the rapidly growing Chzzk.
Palworld became the quarter's top game launch with 95 million hours watched in its first 30 days, while Grand Theft Auto V reclaimed the top spot for overall viewership.
The First-Person Shooter (FPS) genre led all content categories in Q1 2024, bolstered by major esports tournaments for Counter-Strike and VALORANT.
Co-streaming remains a critical growth strategy for top creators, while the female and VTuber segments saw significant expansion driven by trending titles like Palworld and GTA V.