Market (Overall)ยทUpdated Mar 17, 2026 by Newzoo
Spain is the 13th largest global gaming market, generating $2.38 billion in annual revenue with 83% of the online population aged 10 to 65 identified as enthusiasts.
The Spanish gaming audience is gender-balanced at 51% female and 49% male, with peak participation occurring between the ages of 21 and 50.
While mobile is the most popular platform with 60% reach, PC and console users exhibit higher engagement, averaging four hours of weekly play compared to three hours for mobile users.
Gaming engagement is highly integrated, as 38% of the population both plays and watches gaming content, while only 7% are exclusive viewers.
48% of the online population are payers, primarily motivated by sales, special offers, and the desire to play with friends or family.
Adventure and sports are the leading genres, with major global franchises like Fall Guys, Fortnite, and FIFA 22 dominating the market.
Spain is the 13th largest global gaming market, generating $2.38 billion in annual revenue with 83% of the online population aged 10 to 65 identified as enthusiasts.
The Spanish gaming audience is gender-balanced at 51% female and 49% male, with peak participation occurring between the ages of 21 and 50.
While mobile is the most popular platform with 60% reach, PC and console users exhibit higher engagement, averaging four hours of weekly play compared to three hours for mobile users.
Gaming engagement is highly integrated, as 38% of the population both plays and watches gaming content, while only 7% are exclusive viewers.
48% of the online population are payers, primarily motivated by sales, special offers, and the desire to play with friends or family.
Adventure and sports are the leading genres, with major global franchises like Fall Guys, Fortnite, and FIFA 22 dominating the market.