Country & Regional Reports·Updated Mar 17, 2026 by Video Games Europe
The European video games industry generated €25.7 billion in revenue in 2023, representing a 5% year-on-year growth.
The sector employs 115,000 people across Europe, with 90,000 of those roles based within the EU.
Video games reach 53% of the European population aged 6–64, with an average player age of 31.4 years, 75% adult representation, and 43.5% female participation.
The PEGI age-rating system has issued nearly 40,000 licenses over 20 years, with 79% of parents recognizing the labels.
Industry advocacy focuses on securing a policy framework that classifies video games as unique creative works distinct from the audiovisual sector.
Strategic priorities for the industry include addressing the digital skills gap through STEAM education and supporting small and medium-sized enterprises.
The European video games industry generated €25.7 billion in revenue in 2023, representing a 5% year-on-year growth.
The sector employs 115,000 people across Europe, with 90,000 of those roles based within the EU.
Video games reach 53% of the European population aged 6–64, with an average player age of 31.4 years, 75% adult representation, and 43.5% female participation.
The PEGI age-rating system has issued nearly 40,000 licenses over 20 years, with 79% of parents recognizing the labels.
Industry advocacy focuses on securing a policy framework that classifies video games as unique creative works distinct from the audiovisual sector.
Strategic priorities for the industry include addressing the digital skills gap through STEAM education and supporting small and medium-sized enterprises.