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What is Competitive Intelligence?

Competitive Intelligence: The collection and analysis of data regarding rivals and market trends to inform strategic decision-making.

Category:
Analysis

Other definitions

  • AnalysisThe process and product of researching the competitive environment, strategy, and market dynamics of competitors.
  • AnalysisGathering and analyzing competitor ad data to inform marketing strategies.

Competitive Intelligence in the library

5 documents in the library cover Competitive Intelligence.

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