Updated Mar 21, 2026 by GREE
The upcoming title 'Puella Magi Madoka Magica Magia Exedra' has exceeded 500,000 pre-registrations, outperforming the company's historical benchmarks for major game launches.
GREE targets approximately ¥3.0 billion in annual sales for its VTuber segment, with a goal of achieving monthly profitability within fiscal year 2026.
Existing flagship titles 'Heaven Burns Red' and 'That Time I Got Reincarnated as a Slime: ISEKAI Memories' are showing a slowing rate of revenue decline as they mature past their three-year mark.
Current losses in the VTuber business are driven by one-time capital expenditures for 3D model production and character design associated with new talent debuts.
Management has committed to a development cadence of at least one major game release per year, with individual project timelines operating independently to insulate the broader pipeline from delays.
The VTuber business strategy focuses on diversifying revenue through merchandise, live music events, and industry participation to reduce reliance on individual performers.
The upcoming title 'Puella Magi Madoka Magica Magia Exedra' has exceeded 500,000 pre-registrations, outperforming the company's historical benchmarks for major game launches.
GREE targets approximately ¥3.0 billion in annual sales for its VTuber segment, with a goal of achieving monthly profitability within fiscal year 2026.
Existing flagship titles 'Heaven Burns Red' and 'That Time I Got Reincarnated as a Slime: ISEKAI Memories' are showing a slowing rate of revenue decline as they mature past their three-year mark.
Current losses in the VTuber business are driven by one-time capital expenditures for 3D model production and character design associated with new talent debuts.
Management has committed to a development cadence of at least one major game release per year, with individual project timelines operating independently to insulate the broader pipeline from delays.
The VTuber business strategy focuses on diversifying revenue through merchandise, live music events, and industry participation to reduce reliance on individual performers.