Updated Mar 17, 2026 by PlayWay
The House Flipper Pets DLC recouped its total development and marketing costs of 1.25 million PLN within 24 hours of its May 12, 2022, release.
The expansion sold 64,500 units in its first 72 hours and reached the number one position on the Steam Global Bestseller list.
The launch drove significant franchise growth, resulting in 28,000 base game sales and 15,000 previous expansion sales, while pushing concurrent players to a peak of over 12,300.
The DLC maintained a 91% positive user rating on Steam, with the United States accounting for 33% of total sales, followed by Germany at 12% and the UK at 9%.
The release saw a strong wishlist conversion rate, with 40,500 units sold to users who had previously wishlisted the title, leaving 234,800 units remaining on wishlists.
PlayWay S.A. consolidates 62.7% of the profits generated by its subsidiary, Frozen Way S.A., from the title.
Future growth plans include porting the Pets DLC to Xbox, PlayStation, and Nintendo Switch, alongside the development of a forthcoming Farm DLC.
The House Flipper Pets DLC recouped its total development and marketing costs of 1.25 million PLN within 24 hours of its May 12, 2022, release.
The expansion sold 64,500 units in its first 72 hours and reached the number one position on the Steam Global Bestseller list.
The launch drove significant franchise growth, resulting in 28,000 base game sales and 15,000 previous expansion sales, while pushing concurrent players to a peak of over 12,300.
The DLC maintained a 91% positive user rating on Steam, with the United States accounting for 33% of total sales, followed by Germany at 12% and the UK at 9%.
The release saw a strong wishlist conversion rate, with 40,500 units sold to users who had previously wishlisted the title, leaving 234,800 units remaining on wishlists.
PlayWay S.A. consolidates 62.7% of the profits generated by its subsidiary, Frozen Way S.A., from the title.
Future growth plans include porting the Pets DLC to Xbox, PlayStation, and Nintendo Switch, alongside the development of a forthcoming Farm DLC.