Updated Mar 17, 2026 by PlayWay
UBOAT recouped all production and marketing costs within the first hour of its April 30, 2019, Steam Early Access release.
The title sold over 53,000 units via Steam in its first 72 hours, with an additional 3,700 activations from retail and Kickstarter backers.
Deep Water Studio, an internal team at PlayWay S.A., maintains a favorable profit-sharing structure where the development team receives no more than 12% of net profits.
Germany is the primary market for the game, followed by the United States, Russia, and China, demonstrating strong global demand for the simulation genre.
Financial performance was bolstered by pre-launch revenue from a crowdfunding campaign and the sale of the PlayWay Water System on the Unity Store.
The development roadmap includes transitioning from Early Access to a full release in 2020, with plans to port the game to mobile and console platforms.
UBOAT recouped all production and marketing costs within the first hour of its April 30, 2019, Steam Early Access release.
The title sold over 53,000 units via Steam in its first 72 hours, with an additional 3,700 activations from retail and Kickstarter backers.
Deep Water Studio, an internal team at PlayWay S.A., maintains a favorable profit-sharing structure where the development team receives no more than 12% of net profits.
Germany is the primary market for the game, followed by the United States, Russia, and China, demonstrating strong global demand for the simulation genre.
Financial performance was bolstered by pre-launch revenue from a crowdfunding campaign and the sale of the PlayWay Water System on the Unity Store.
The development roadmap includes transitioning from Early Access to a full release in 2020, with plans to port the game to mobile and console platforms.